Yospace develops advanced technologies for server-side dynamic ad insertion (SSDAI) – a technology that stitches tailored ads into online broadcasts.
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Clear all of the Brexit stuff out of the way and the fog begins to clear on the crystal ball, writes Raymond Snoddy as he looks at the year ahead in media.
After a year filled with regulatory changes and bright spotlights on the major platforms, we can expect more disruption in the way the digital ecosystem operates in 2019, writes Ezoic’s John Cole.
The first analysis of the effectiveness of TAG’s European efforts show strong reductions in ad fraud levels.
After spending most of his career working in digital media, Nick Suckley has reached a striking conclusion about its future.
From agency regeneration to the language of contempt, and Sorrell’s thirst for revenge to adspend virtue signalling, Dominic Mills shares his views on the year ahead.
Those despairing of the ‘snowflake’ army recruitment ads must realise that the future of warfare is going to be vastly different from the past, writes Tracey Follows.
Condé Nast UK, the publisher of high-end magazines including Vogue and GQ, made a pre-tax loss of £13.7 million last year despite a £4.3 million profit in 2017.
Gaming profited from a host of new services such as direct to console downloads, mobile and social gaming, allowing digital to expand by 12.5%.
The Zenith UK CEO opens up about making it to the top as a single parent, the future of agencies and changing client needs.
