The Ozone Project, the new joint digital ad sales house for publishers, has appointed Sophie Raptis as client director, managing the platform’s relationships with brands.
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Sizmek, the buy-side advertising platform, has made three executive appointments this week – including Paul Wright who joins as general manager with full oversight of the EMEA regions.
Reporting its year end preliminary results on Friday, chief executive Mark Read repeated his earlier remarks that the first half of 2019 would be particularly challenging “due to headwinds from client losses” in 2018.
At the Advertising Association’s LEAD conference in February, research into trust in advertising was revealed which should make all of us in advertising wince, says Tess Alps. But we can fix it.
Jacob has over 30 years’ experience of founding, building and running media and advertising businesses, and was previously CEO of Publicis Media, EMEA.
Back from Mobile World Congress in Barcelona, our experts share their views on what the tech-fest means for advertisers
Channel 4 is relaunching All 4 today with an invitation for selected registered users to trial a paid-for alternative to its ad-funded video on demand (VoD) service.
The Economist’s Alex Delamain reports back on the key themes from the World Media Group’s Journalism 2020 briefing, featuring a panel of media experts and journalists discussing their future in an era of fake news.
There’s a long way to go – but for now it’s good to welcome a tardy service whose time may finally have come, writes Ray Snoddy.
Bob Wootton assesses the global economic outlook and how it is impacting the media and advertising sectors closer to home. Plus: Why messing with the ABC is a big risk for publishers.