PAMCo, Audience Measurement for Publishers, has today released its fourth set of cross-platform audience readership figures for magazines, covering the period of October 2017 to September 2018.
Showing 1751-1760 of 8,366
More Digital articles
The new data currency is a game-changer for the publishing industry, as the numbers now reflect the reality of how readers are consuming newspapers and magazines across all platforms.
OMD’s JP Edwards reveals the key focus of debate at the Future TV Advertising Forum 2018 and explains how TV must adapt if it is to rival digital and avoid declines over the next 10 years.
Jacob takes up the post on March 31 2019, succeeding Douglas McArthur who is stepping down after
nine years in the role.
In the first of two special features, experts from across the media and advertising sectors reveal their blueprints for a more prosperous 2019.
Nick Manning, Bob Wootton and Brian Jacobs share their views on WPP’s mission to turn the beleaguered holding company into a “creative transformation” business.
WPP has today published its hotly anticipated strategic review, with CEO Mark Read announcing a mission to turn the beleaguered holding company into a “creative transformation” business.
Brian Lesser, the former CEO of GroupM in North America, has said media agencies are unable to do their best work because the contracts that they have with advertisers rely too much on simply driving down costs.
Dominic Mills assesses the strategies broadcasters must deploy to thwart a host of threats. Plus: Can WPP unveil a showstopper?
Hosted by Mediatel, the awards recognise and celebrate those organisations and individuals that are driving innovation and development in media research.