Richard Marks of Research The Media argues that Facebook’s ‘Watching with Friends’ report on social TV is long overdue – highlighting that, like television itself, Social TV is a multi-platform phenomenon.
Showing 3551-3560 of 8,369
More Digital articles
‘The New Way to Read’ app offers an all-you-can-read magazine service for £9.99 a month, set to roll out globally through the rest of the year.
It’s absolutely huge in the US – but content marketing is still new territory for many in the UK. Newsline asked Kayvan Salmanpour, international MD of NewsCred to explain how he sees the market evolving this side of the pond…
Radio 1’s head of music confirmed the move at an industry event on Monday.
The latest ABC release for the July to December 2013 period charts all the trends for the magazine market. Here, Newsline presents expert opinion and analysis from Carat and MediaCom.
To reflect the true reach of a magazine brand’s reach, for the first time ABC has issued combined digital and print data. Find out which brands came out on top.
Through the co-creation of bespoke ideas, content and products, the platform will attempt to increase awareness of sustainability issues, and ultimately encourage people to live more sustainable lives.
| Sue Hunt
Varying definitions, exotic sounding acronyms, buzz words and new technology: programmatic trading is bound to confuse, says Improve Digital’s Sue Hunt – but it really doesn’t need to be so complicated.
A new report from MEF has revealed a strong correlation between the number of screens used and purchase intent.
James Whitmore, managing director of Route, warns of the danger of combining complex data.