Anne de Kerckhove, managing director, EMEA, Videology takes a look at some key trends that will impact online video advertising in 2014 – from the merging of TV and online to the rise of programmatic.
Showing 3631-3640 of 8,369
More Digital articles
Data from UKOM and comScore combines audiences across PC, mobile and tablet for the first time – revealing new insights for UK newsbrands.
Trainspotting and Fight Club helped define consumerism in the 90s, but the rise of digital has changed the world in huge ways since – so how do we define ourselves in today? SMG’s Simon Pont investigates.
In the frantic run-up to Christmas, Newsworks’ Rufus Olins examines the findings of a new report into the growing tablet market – and notes some interesting changes over the last 12 months.
As a report into the BBC’s handling of the £100 million failed DMI nears publication, Raymond Snoddy examines other mismanaged and costly failures under Mark Thompson’s governance.
The sharing economy – that sees goods swapped or leased – is now a well-established and growing phenomenon – yet its consumer-to-consumer nature means businesses are being cut out of the loop. What does this mean for brands?
The new platform enables consumers to buy products immediately after watching an online video ad.
Ahead of MediaTel’s CES Debrief in January, the event’s chair, Graham Lovelace, takes a look at what we might expect – and what the implications might be for advertisers, agencies and media owners.
From Tuesday, a small number of people will see video ads for the film ‘Divergent’ begin playing as they come into view in their newsfeed either on a mobile device or a desktop.
Speaking at Variety’s Dealmakers Breakfast in LA, Microsoft’s entertainment and digital media president said that the company hopes to have something ready for the first or second quarter of the year.