Dennis publishing is set to launch a new online motoring magazine, iMotor, on July 17.iMotor will be emailed to readers free of charge every two weeks and will include TV content, photographs, articles, reviews and test drive videos.Dennis described its new digital magazine as: “TV-style entertainment, web-style topicality and magazine-style authority and depth.”The publishing company,… Continue reading Dennis To Launch New Online Driving Magazine
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Interactive media’s share of worldwide advertising expenditures – internet, mobile and gaming – will hit 15% next year, according to a new GroupM study. This is almost double the amount recorded four years ago, with interactive media expected to remain the principle source of advertising growth as ad spending in traditional media continues to decline.… Continue reading Interactive Media Advertising To Show Major Growth
US spending on behavioural targeting will increase to $4.4 billion by 2012, according to a forecast from eMarketer. However, this year spending is expected to remain low, at just $775 million. The report says that one of the biggest drivers of behavioural targeting growth over the next four years will be online video. As more… Continue reading US Spending On Behavioural Targeting To Reach $4.4bn
Facebook has raced ahead of MySpace with nine million more unique users worldwide , according to figures released from ComScore.The social networking site has grown from 47.2 million visitors in May last year to 123.9 million in May this year, a rate of 162%, while MySpace has only grown 5% to 114.6 million in the… Continue reading Facebook Overtakes MySpace
The Daily Mail’s online presence has become the most visited national newspaper website in May. According to figures released by ABCe over 18.7 million unique users viewed the website over the month.This is the first time the Associated Newspaper’s website has come out ahead of its rivals, which are also audited monthly by the industry… Continue reading Mail Online Most Visited Newspaper Site In May
New figures released today show that average daily users to ITV.com has doubled since the site’s re-launch in August last year, while video views on the sites have grown by 21% month-on-month since January, with 12 million playbacks in May alone.The recent Britain’s Got Talent hit programme attracted 6 million video views on ITV.com during… Continue reading Video Surge On ITV Re-Launched Sites
The IAB, Interactive Advertising Bureau, announced that internet advertising revenues reached $5.8 billion in the first quarter of 2008, an increase of 18.2% over the same period in 2007. Although the figures were the second highest in history, there was a slight slide of 1.7% from the previous quarter which recorded the largest ever figures,… Continue reading US Internet Advertising Revenues Up 18.2% YoY in Q1
The BBC is to launch a “new iPlayer” which will see the corporation’s radio and TV content on a single iPlayer interface.Speaking at the Broadcast Digital Channels Conference last week, BBC head of digital media technology Anthony Rose said that the new iPlayer will be ready to go live in “a few weeks time”.The new… Continue reading “All New” iPlayer To Launch
Google search properties accounted for 87% of all UK searches for the four weeks ending May 31 2008, according to new figures from online research firm Hitwise.This figure represents a 12% increase compared to May 2007. By comparison, Yahoo! search properties accounted for 4.1% of UK searches in May 2008, a 2% increase compared to… Continue reading Google Accounted For 87% Of All UK Searches In May
Times Online has unveiled a digital newspaper archive going back more than 200 years.The archive contains more than 20 million articles from every edition of the Times, leaving out just a small number of damaged issues, from 1785 to 1985.The archive is currently free, with editor-in-chief of Times Online Anne Spackman saying that no decision… Continue reading Times Archive Goes Online
