Google continued its reign as the UK’s leading search property in April, with 74.2% of all searches, according to new figures from comScore.eBay ranked second with 6%, followed by Yahoo! at 4.3% and Microsoft 3.4%.Two UK properties, Rightmove Sites (0.8% share) and Bebo.com (0.7% share), ranked amongst the top 10. Popular social networking property, Facebook.com,… Continue reading Google Remains Top In UK
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The video-on-demand venture known as Project Kangaroo has appointed Daniel Best to head up its ad sales.Best has joined Vodco, the holding company set up by the partners developing the project – BBC Worldwide, ITV and Channel 4.He will work on a consultancy basis to kick-start discussions for the VoD platform as well as focusing… Continue reading Kangaroo Hires New Advertising Chief
Ofcom has fined MTV £255,000 for broadcasting bad language before the watershed.The media watchdog said that reality shows and music videos with swearing were shown before the 9pm watershed.The breaches of the broadcasting code occurred on MTV Networks Europe channels MTV UK, MTV France, MTV Hits and TMF.TMF was fined after it broadcast the video… Continue reading MTV Fined £255,000
A new report from the European Interactive Advertising Association (EIAA) reveals that digital media is fast becoming the medium of choice for sports fans and pushing the boundaries of media convergence across TV, internet and mobile.The Sport and the Shift to Interactive Media report indicates that twice as many sports fans use the internet whilst… Continue reading Sports Fans Turning To Digital Media
A new report from the European Interactive Advertising Association (EIAA) reveals that digital media is fast becoming the medium of choice for sports fans and pushing the boundaries of media convergence across TV, internet and mobile. The Sport and the Shift to Interactive Media report indicates that twice as many sports fans use the internet… Continue reading Sports Fans Turning To Digital Media
IPC’s weekly fashion magazine Look has unveiled a new website offering up-to-the-minute fashion, beauty and celebrity style.Updated daily, www.look.co.uk will feature online shopping from many of the leading retailers and brands and a ‘Shopping list’ functionality allowing visitors to save and shop later, email to a friend or print off to take shopping.Look online editor… Continue reading Look Launches New Website
In 2007 the European online advertising market was worth €11.2 billion, up four billion euros from €7.2 billion in 2006, according to the latest figures from the Interactive Advertising Bureau Europe. Compiled by IAB Europe and then processed and analyzed by PricewaterhouseCoopers (PwC), the report shows that, with a like-for-like growth rate of 40%, the… Continue reading Online Advertising In Europe Grows 40% To €11 billion in 2007
In 2007 the European online advertising market was worth €11.2 billion, up four billion euros from euro;7.2 billion in 2006, according to the latest figures from the Interactive Advertising Bureau Europe.Compiled by IAB Europe and then processed and analyzed by PricewaterhouseCoopers (PwC), the report shows that, with a like-for-like growth rate of 40%, the European… Continue reading Online Advertising In Europe Grows 40% To €11 billion in 2007
Over two million more people used the internet in Q1 2008 than in the same period last year, according to figures released by BMRB. Growth is up 6.6% across the UK, to 31.6 million people compared to the same period last year. The figure shows online usage is slightly down on Q1 2006-2007.Usage LocationThe comfort… Continue reading Online Usage Round-Up Q1 2008
UK marketers are increasingly turning to social and viral media, according to a new survey carried out by the Online Marketing and Media Show (OMMS). The study reveals that marketers are no longer spending their marketing budgets on traditional banner advertising, making way for the growth in interactive mediums like social media and viral marketing.… Continue reading Marketers Turning To Social Media
