More Digital articles

TalkSPORT is reported to be preparing the launch of a digital magazine in the summer.The online-only magazine will be delivered to subscribers’ inboxes once a week and is headed by the former publisher of Monkey (see James Mallinson Leaves Monkey), James Mallinson, reports MediaWeek.A dedicated sales team led by TalkSport sales director Adam Bullock is… Continue reading TalkSPORT To Launch Digital Magazine This Summer

Mobile internet extends the audience reach of many leading internet sites by an average of 13% over home PC traffic alone, according to new research from the Nielsen Company. Nielsen’s research shows that for many internet publishers, mobile internet increases the overall size of their audience. Jeff Herrmann, vice president of Mobile Media, Nielsen Mobile,… Continue reading Mobile Internet Extends Website Reach

Apple iTunes is offering downloads of new movies on the same day as the DVDs are released, following deals with US film studios.Studios involved include 20th Century Fox, Walt Disney Studios, Warner Bros, Paramount Pictures and Universal Studios Home Entertainment.Independent studios such as Lionsgate and First Look Studios are also taking part, with the first… Continue reading Apple Offers Movie Downloads On Same Day As DVD Release

A possible takeover of Yahoo! has collapsed after Microsoft refused to match the $37 per share price Yahoo!’s founders were asking for.The weekend saw Microsoft increase its original bid of $31 made earlier this year (see Microsoft Offers To Buy Yahoo! For $44.6bn) to $33 per share.However, Microsoft executives met with Yahoo! founders Jerry Yang… Continue reading Microsoft Drops Yahoo! Bid

Virgin Radio has teamed up with producer Endemol to create an online magazine TV show, hosted by Virgin Radio DJ Iain Lee.The weekly ten minute long show, Punch Drunk TV, will be hosted on Virgin Radio’s newly revamped online home www.virginradio.co.uk.Both Virgin Radio’s and Endemol’s in house sales teams will take the format out to… Continue reading Virgin Radio Teams Up With Endemol For Online Show

The number of people participating in online social networking (OSN) is booming, according to a new report from market analyst Datamonitor. The UK has the highest social networking membership in Europe, said Datamonitor, and it is forecast to almost triple by 2012 to 27 million. While the trend is driven by the younger age groups,… Continue reading Online Social Networking Participation Is Booming

Independent research from Contented reveals that digital agencies have misjudged the threat posed by customer publishers and the growing trend for “editorialisation of brand” in the digital arena. The research, commissioned by the Association of Publishing Agencies, included in-depth interviews with digital agencies, brands and customer publishers and shows that 10% of customer publishing revenue… Continue reading Digital Agencies Misjudging Customer Publishing Threat

Hitwise, the online intelligence service, has revealed that the top 100 Google internet properties sent over one third of all internet traffic to websites in the UK during March 2008.A custom category consisting of the 100 most visited web properties in the UK that are owned by Google accounted for 36.55% of upstream traffic to… Continue reading Over One Third Of UK Internet Traffic Comes From Google Sites

Panellists at the launch of MediaTel Group’s online trading system, DELTA, bemoaned the labour-intensive nature of the online buying process saying that it is both wasting talent and leading to reduced net margins.The panellists, Adam Freeman, commercial director of Guardian News and Media, Greg Grimmer, partner at Hurrell, Moseley, Dawson and Grimmer, and Nick Suckley,… Continue reading Online Remains An Inefficient Buying Medium

Guests representing a number of agencies and sales points attended MediaTel Group’s launch of DELTA, its new booking and trading system for online media, at the Century Club in London this morning.After a lively panel session focused on the structure of agencies and media owners in the digital world, Alison Chadwick, DELTA’s business director, gave… Continue reading MediaTel Group Launches DELTA