eBay has launched an international business division at its headquarters in Bern, Switzerland, in an attempt to encourage advertisers to take advantage of the site’s global reach.The division will be responsible for looking after clients who want to reach eBay’s global audience, which is estimated to be at around 80 million users, according to reports.Advertisers… Continue reading Ebay Sets Up New International Advertising Division
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Andrew Freeman, senior consultant, media research at Harris Interactive, discusses the latest RAJAR figures and looks at what can be learnt from past predictions…I remember ten years ago the then director of programming at what was Capital Radio Group laid out his vision for the future. He showed us how the newly acquired Xfm would… Continue reading RAJAR: An Analyst’s View – Radio’s Failure To Predict The Future; It Was All Too Predictable…
Sky is to launch a range of social media applications across its portfolio of websites, according to a report.A report in Media Week says that the broadcaster has struck a deal with online technology firm Pluck that will allow the creation of user profiles, blogs, forums, polls, the uploading of video content and deeper levels… Continue reading Sky To Offer Social Media Applications Across Its Websites
Google search is by far the most popular website in the UK, with nearly 28 million unique users, according to figures released by Nielsen Online today.The search engine’s unique users are up by 15% from around 24 million in June 2007 to 28 million in June 2008 – miles ahead of other websites in the… Continue reading Google Races Ahead As Most Popular Website
The proportion of internet users in Britain spending more than five hours per week online has more than doubled in the past 10 years, from 25% in 1998 to 58% in 2008, according to a new report. The BT 21st Century Life Index commissioned Ipsos MORI to survey 2,000 people across Britain to find out… Continue reading Britons Spending More Time Online
Guardian.co.uk has become the first national newspaper website to break the 20 million unique users* mark.The figures, released by ABCe, show that the Guardian gained a further 1.7 million users over the month of June.Naturally it wasn’t such good news for every national as the Daily Mail fell from the top spot to fourth, losing… Continue reading Guardian.co.uk Back on Top As It Hits 20m Unique Users
A new report reveals that online national newspapers attracted 94.8 million unique visitors in June, with 35.5 million of those UK readers.The report, carried out by the Newspaper Marketing Agency, encompasses web traffic statistics of the 16 national titles owned by its members, including Associated Newspapers, Mirror Group Newspapers and News International.The NMA report measures… Continue reading Newspaper Sites Attract Nearly 95 Million Visitors
Microsoft has closed a new search deal with Facebook, building on their existing display ad deal with the social networking site.The deals comes as part of the internet companys’ planned $2.5 billion (£1.26 billion) annual spend to compete with Google, following its failure to secure a deal with Yahoo (see Microsoft Drops Yahoo! Bid).Mircosoft currently… Continue reading Microsoft Closes New Ad Deal With Facebook
Mobile internet devices will grow to 1.2 billion by 2012 according to new research carried out by chip maker Intel. Speaking as the company announced a new series of chips for mobile internet products, Gadi Singer, head of Intel’s mobility group, said: “The demand is there and the need is there and our technology can… Continue reading 1.2bn Mobile Internet Devices By 2012
More than 253 million people in Chine are now online, according to new figures from the China Internet Network Information Center (CNNIC). Data from Nielsen Online shows that the US has 223 million people online in June, making China the world’s largest internet using country. Internet penetration in China now stands at 19% compared with… Continue reading More Than 253m People Online In China
