More Digital articles

Over 70% of US internet users who watch video online prefer to watch and download videos for free, sponsored by pre-roll advertising, according to the newly released results of a survey from AP and AOL. Only 23% of respondents said that they would prefer to pay for ad-free content, with users also preferring shorter videos.… Continue reading US Internet Users Prefer Free Video

The digital transition was a key focus for entertainment companies at the Merrill Lynch (ML) Media Conference taking place this week. Merrill Lynch said that the US advertising market appears to be relatively healthy, with political dollars being spent on the forthcoming senate elections at TV level, whilst News Corp suggested that the advertising market… Continue reading Media Conference Focuses On Digital Transition

A total of 13.2 million people used their mobile phones for downloads and browsing the internet in the UK during July 2006, according to figures released by the Mobile Data Association (MDA). Britain’s growing usage is in line with an upward global trend, and the MDA has identified the top ten types of pages that… Continue reading Internet Usage And Downloads Via Mobile Phones Up

Revenue generated by next generation voice and intelligent IP multimedia subsystem (IMS) equipment is expected to rise from around $2.5 billion last year to $5.8 billion in the US in 2009, according to a new report from Infonetics research. Infonetics said that the VoIP market is up about 6% in the second quarter of 2006,… Continue reading VoIP Market Up 6% In Q2 2006

Local online advertising in the US is predicted to grow by 31.6% over 2006, reaching $7.7 billion in 2007, according to new research from Borrell Associates. US Local paid search, which Borrell says is already approaching $1 billion this year, is forecast to grow by 86% in 2007, to $1.8 billion. In addition, local e-mail… Continue reading US Local Online Advertising To Grow 31% Over 2006

US broadband households are a prime market for connected home entertainment, with over 16 million having a strong interest in these applications, according to a new report from Parks Associates. The report says that 39% of broadband households with a data network and 37% of broadband households without a home network consider multimedia networking applications… Continue reading US Broadband Households Prime Market For Connected Home Entertainment

The Sun has revamped its website in order to put more emphasis on video content and make it easier for users to find their way around.Additional content on the site will include, as part of a 24 hour rolling video service, film trailers, gaming news, and Deidre’s video casebook, as well as video virals.The Sun… Continue reading The Sun Revamps Website

Over 31 million online US homes, or two out of five online US households, subscribe to bundled services from one provider, according to new research from Telephia’s Total Communications Survey for Q2 2006. Telephia said that double and triple play bundles were the most popular with consumers, with the internet/TV bundle leading all other service… Continue reading Over 31 Million US Homes Subscribe To Bundled Services

A new website is launched today, with the aim of offering creative engagement advertising solutions for every brand. VideoJug, (www.videojug.com) is a new visual guide to life from the senior team behind the successful 365 Corporation Plc.Unique in the UK, VideoJug hosts an ever-growing number of ‘how to’ films on everything in life, both professionally… Continue reading New Website Offers New Advertising Opportunities

In less than a year, China will overtake the US to become the world’s biggest broadband market, according to Ovum, the analyst and consulting company. China’s broadband sector has been growing at a compound annual growth rate (CAGR) of 79%, over the last three years, and Ovum says that the strong growth should continue to… Continue reading China’s Broadband Market Will Reach 139 Million Subscribers By 2010