More Digital articles

Thanks to the growth in usage of video game consoles online and the continued boom in broadband take-up, the online game market is expected to grow from $3.4 billion in 2005 to $13 billion in 2011. A new study from DFC Intelligence, entitled The Online Game Market, places massively Multiplayer Online Games (MMOG’s) at the… Continue reading Online Games Could Hit $13 Billion By 2011

Viacom Brand Solutions (VBS) has signed up MicroStars, the miniature football star figurines, for an interactive football game that will be available on Nickelodeon’s red button service during the World Cup.The figurines of Beckham, Rooney and Owen, will feature in five football games available in the MicroStars Playzone until the end of the tournament.VBS, the… Continue reading Miniature Footballers Go Red Button Active

The 20 largest cable and DSL providers in the US acquired a record 3.1 million subscribers during the first quarter of 2006, according to the Leichtman Research Group. The top broadband providers have almost 46 million high speed internet subscribers, with cable having nearly 25.8 million broadband subscribers (see Broadband Accounts For Over 42 Million… Continue reading US Broadband Record

More and more UK companies are moving their advertising budgets online, according to a new survey carried out by the Online Marketing Show (OMS). The survey, in its second year and coming ahead of the show on June 7-8, had 40% of respondents say that they spend 26% or more of their marketing budget online… Continue reading Commitment To Online Marketing Increases

Sir Martin Sorrell, Chief Executive of WPP, says that the internet will not take over from traditional media as the primary method for advertisers to reach their audience. Speaking in The Times he said that the continuing strength of the internet does not mean that it will eventually “displace” traditional advertising platforms, even though online… Continue reading Internet Will Not Destroy Traditional Advertising

Internet advertising revenues reached a record $3.9 billion in the first quarter of 2006, reveals a new report by the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC). This represents a 38% increase over Q1 2005 at $2.8 billion and a 6% increase over Q4 2005 at $3.6 billion, and follows on from the record $12.5… Continue reading Online Adspend Almost $4 Billion In Q1

The number of global IPTV subscribers will grow from 4.3 million in 2005 to 36.8 million in 2009, according to the latest forecasts from Research and Markets Ltd. This latest forecast, an update to the IPTV Global Forecast 2005 to 2009 dated September 2005, predicts a compound annual growth rate of 72% and states that… Continue reading Europe Leading IPTV Boom

The top 20 broadband providers in the States bagged more than 3 million new subscribers in the first three months of this year, in what has proved to be a record quarter for broadband additions. These 20 big players now control 94% of the broadband market – a massive 46 million broadband subscribers – according… Continue reading Broadband Bonanza For US Providers

The number of global broadband subscribers rose to over 221 million at the end of 2005, according to analysis released by Telegeography Research. The figure grew from around 162 million from a year earlier, an increase of 37%. In 2003 the figure was nearer the 106 million mark. Telegeography predicts that the total number of… Continue reading Global Broadband Subscriber Increase

In the four weeks ending May 20, older people, or ‘silver surfers’, made up 15.7% of visits to all categories of website, according to the latest analysis from Hitwise UK, the online competitive intelligence service. Silver surfers – people aged 55 or over – were attracted most to Google, followed by MSN Hotmail and then… Continue reading Favourite Websites Of The Silver Surfers