David Trencher, head of large customer sales, UK, EMEA & Australia at Reddit, shares what he would do if he took a year off work and what he would change when dealing with agencies.
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Made for Advertising sites generate low quality ads that are less valuable and effective, writes law partner Nick Swimer.
The Cohort will focus its support across three key areas: protecting journalists’ safety and security; advancing freedom of expression; and bolstering independent and diverse media.
Media measurement is a tough topic that generates strong views but it’s crucial that the marketers who fund media through advertising have confidence in what they are buying. So we’ve got something special for our next Future of Brands conference, writes the editor.
As well as devising this publication’s rebranding as The Media Leader, Scaffardi has launched event brands such as Future of Audio Europe, the Future of Gaming and the Future of Media, as well as evolving The Future of Brands.
The Association of Online Publishers has released an open letter accusing “unscrupulous” tech vendors of collecting and selling digital publishers’ first-party contextual audience data without their consent.
| Ben Kerr
Opinion: Podcasts and podcasters do not exist in a vacuum, and advertisers need to think of them as part of influencer culture.
A majority of newsbrand readers say they would feel more favourable toward brands and advertisers that focus on sustainability.
In brief: Radioplayer has appointed Yann Legarson as its new CEO as founder Michael Hill exits the organisation.
Most advertisers seem to think their brand needs its own bespoke experience on a platform like Roblox. But they are missing out on a huge, untapped opportunity with the tools already available.