Out-of-home total advertising revenues increased by nearly a third (31%) compared to 2021.
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In brief: Collier, who previously served as DMGT’s CFO, enters the role with immediate effect.
Digital media buyers need to ask difficult but crucial questions about what makes up the audience they’re paying for. If the tech providers can’t tell you openly, be prepared to walk away.
Route Research’s new OOH currency points the way for all other media to follow.
Online fashion retailer ASOS has launched new retail media formats with ad tech company Criteo.
As a result of changing habits between generations, only OOH consistently delivers over 90% weekly reach across all age groups.
News UK has promoted Shelley Bishton from head of creative diversity to head of diversity, equity and inclusion.
Spotify revealed wider video podcast tools at its annual upfronts in LA yesterday.
The new UK bill, which seeks to replace Europe’s GDPR legislation, has drawn a mixed reaction from industry leaders.
A new survey by Women in Journalism and Reach also found that a quarter of participants said they had experienced some kind of sexual harassment or sexual violence in connection to their work.