Home networking is going from strength to strength, according to the latest report from Parks Associates, which reveals that over 15% of all US internet households have connected their computers to a television or stereo. According to the Digital Media Adapters and Receivers: Analysis and Forecasts report, 75% of households surveyed said that they have… Continue reading US Home Networking Goes From Strength To Strength
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Advertisers continued to return to television and national newspapers in the second quarter of this year as the economic recovery gathered steam. The latest figures from the Advertising Association show that total UK adspend rose by a solid 5.7% year on year to just under £3.7 billion, as confidence slowly returned to the industry and… Continue reading UK Adspend Shows Solid Growth In Second Quarter
The turbulent summer weather has led to European consumers choosing the internet over their traditional outdoor summer activities, according to online marketing group, TradeDoubler. The latest TradeDoubler Tracker report said, sales volumes grew month on month, with four-of-the-five leading sectors having increased volume in what is traditionally a quieter month for online transactions. The figures… Continue reading Dismal Summer Sends Sun-Seekers Online
Broadband internet has established itself as a firm favourite in the UK, as 41% of web surfers now opt for a high-speed connection when going online. According to new research from global market research group, NOP World, the growing popularity of the internet in the UK, which now reaches 58% of the population (26.8 million),… Continue reading UK Broadband Usage Doubles In Six Months
Dmail, the digital equivalent to email, has just been unveiled with promises of eradicating the problems which email has inherited. The creation of dmail, which has been developed by a Dorest inventor, originates from the oil and gas industry and hopes to be able to put to bed problems such as; spam, virus, security, privacy… Continue reading Digital Mail Rivals Electronic Mail
Carat, the world’s largest independent media agency network, has said that ‘solid recovery’ in Europe and the US has led to an increase in its advertising spend forecasts for 2004 and 2005, despite the Olympic Games failing to provide the significant uplift expected. According to the new report, global spending on advertising in 2004 is… Continue reading Carat Revises 2004 & 2005 Adspend Forecasts Upwards
The popularity of instant messaging in the United States has continued to grow over the past year, with 42% of adults saying they use this on a typical day. According to a new report from the Pew Internet & American Life Project, 24% of the 53 million adults who use instant messaging, admitted to using… Continue reading Instant Messaging Now Used By 42% Of US Adults
By the end of 2007, the number of US households receiving digital television services will rise by over 60% to 70.3 million, says a new report from eMarketer. According to the just released US Digital TV: On-Demand and High Definition report, digital television household penetration will grow from 44.2 million households at the end of… Continue reading Digital TV Penetration To Overtake Broadband
The value of the worldwide internet video subscription market is set to grow to more than $4.6 billion by 2008, says a new report from In-Stat/MDR. According to the high-tech market research firm, this sector is set for rapid expansion as it continues to extend its reach to include different types of content, such as… Continue reading Internet Video Subscriptions To Grow To $4.6 Billion By 2008
Despite figures for US internet access hitting a plateau, broadband penetration continues to grow successfully, as a new study reveals that 51% of US surfers now access the web using a high-speed connection. According to a report from Nielsen//NetRatings, sixty-three million at-home internet users connected via broadband in July, citing a 47% year-on-year growth, compared… Continue reading Broadband Usage Closes In On Narrowband
