Simon Andrews, founder of the full service mobile agency addictive!, on the disrupting effect of mobile – focusing on two huge businesses where mobile is enabling new business models and shaking up old ones; TV & Movies and Money.
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Raymond Snoddy on the BBC cuts: Blank screens late at night would not be a good idea. You have to show something. The last person who tried blank screens was Prime Minister Ted Heath during the miner’s strike and it didn’t get him very far.
Simon is chairing MediaTel Group’s Come on Mobile… Stand Up and Deliver! event in London today. For up to date comment, follow us on Twitter (MediaTelGroup – #MTmobile). Full coverage on Newsline later today and next week.
Raymond Snoddy on what went wrong: When it comes to relaunches, gentle, gradual, evolutionary change is obviously best. But everyone forgets that. The excitement of the new and shiny takes over. Daybreak managed to put its finger on every mistake it was possible to make and include it in the big plan.
Fresh from Facebook HQ, Greg Grimmer is impressed by the vision, ambition and pace of the Facebook juggernaut, and by its slogan ‘Fail Harder’ – a statement of belief that is perhaps missing from current UK advertising culture in 2011.
Circulation figures were down across the board once again in February, with the daily newspaper market posting a 5.4% decline on last year’s figures – though there were a few exceptions, namely the Independent’s i.
Simon Andrews, founder of the full service mobile agency addictive!, on learnings from great events (talking of which, Simon is chairing MediaTel’s Come on Mobile… Stand Up and Deliver! conference next Friday).
Raymond Snoddy remembers many a meeting with the quiet, shy and unassuming media tycoon – “The horns are difficult to see but there is no doubt he is relentless – sometimes ruthless – in pursuit of the one thing he is really interested in, the greater glory of News Corp”
Raymond Snoddy says Jeremy Hunt has chosen to take the “courageous” route and must hope that it does not come back to bite him. Ultimately Sky News could be brought to its knees within a decade if the Murdoch dynasty tire of paying to keep the loss-maker afloat…
Raymond Snoddy says Adam Crozier, the ITV chief executive, has a perfectly rational “transformational” five-year plan for the company but he will have difficulty building up ITV Studios, whichever brilliant executive is in charge. The one deal that would be truly transformational in production terms for ITV would be the acquisition of All3Media…