Capital Gold has become the third radio station to secure a sponsorship deal with BSkyB as part of a wider brand marketing campaign launched by the satellite broadcaster last week.The six-figure partnership will see BSkyB sponsor Capital Gold Network’s breakfast for the next three months, including a specially created bespoke feature showcasing the day’s best… Continue reading Capital Signs Breakfast Sponsorship With Sky
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ITV is in negotiations to sell off its digital channels, Plus and Men & Motors, as part of its £600 million programme to sell off its non-core assets. The group holds a 50.5% stake in the channels parents company, Granada Sky Broadcasting, along with BSkyB who owns the remaining share. According to reports, ITV is… Continue reading ITV Puts Plus and Men & Motors Under The Hammer
ITV is in negotiations to sell off its digital channels, Plus and Men & Motors, as part of its £600 million programme to sell off its non-core assets.The group holds a 50.5% stake in the channels parents company, Granada Sky Broadcasting, along with BSkyB who owns the remaining share. According to reports, ITV is hoping… Continue reading ITV Puts Plus and Men & Motors Under The Hammer
Giant poster specialist, MegaPoster, has been selected by the British Heart Foundation to carry the outdoor executions of its controversial anti-smoking campaign, dominating the outdoor advertising market in six major cities.The campaign, employing three large-scale banner adverts in London, Leeds and Bristol, as well as smaller sites in Liverpool, Birmingham and Manchester, builds upon the… Continue reading MegaPoster To Carry Controversial Anti-Smoking Campaign
Today offers you the second chance to win £100 of shopping vouchers. MediaTel.co.uk has created a wall chart to highlight the extent of data now available. The wall chart has been sent to all MediaTel.co.uk subscribers – with the chance to win £100 of shopping vouchers on each of the first three days this week.On… Continue reading MediaTel Wallchart – Today’s Winning Number
The rumours surrounding a merger between Channel Four and Five were given another boost when RTL boss and majority owner of Five said the group would be ‘prepared to go in to a minority position’ if the television broadcasters decided to team up.RTL, which owns two-thirds of Five, and United Business Media, which owns the… Continue reading RTL Expresses Interest In Channel 4 And Five Merger
Flextech is planning to capitalise on the growth of Living TV’s valuable youth audience with the launch of a new spin-off channel focusing heavily on reality-TV shows and exclusive acquisitions.Living TV 2 will hit the multi-channel airwaves on 13 December and will broadcast daily from 9am to midnight with a mix of US imports and… Continue reading Living TV Launches Spin-Off Dedicated To Reality Shows
A positive day’s trading amongst media stocks saw the UK’s radio companies bounce back from a week of decline yesterday, with all but GWR seeing an increase in share price.GWR recently announced the details of its merger with Capital Radio, a move which will create a broadcaster worth £711 million controlling more than 40% of… Continue reading Sharewatch: Positive Trading Gives Boost To Radio
IPC Media is to extend the syndication of its most famous brands with the creation of a new division dubbed IPC+ to handle the licensing of its operations world-wide.The new division has been created from the company’s Content & Licensing division and is dedicated to building IPC’s brands through commercial partnerships. IPC+ will encompass brand… Continue reading IPC Focuses On Syndication To Boost Brand Power
Emap’s weekly teen magazine Sneak unveils a new look this week following in-depth research carried out over the summer to boost circulation.The revamped title will carry a new design and logo aimed at making it more eye catching on the shelf, as well as a range of new content specially tailored to appeal to its… Continue reading Emap Sneaks In Redesign Of Weekly Teen Title
