Strategy Analytics questioned 525 US broadband households on which kinds of services they would be interested in and whether they would be willing to subscribe to them. The response was that a significant majority of people are still unwilling to pay for online content.Also On MediaTel Insight Today… Demand For Integrated Digital TV Sets To… Continue reading MediaTel Insight: Broadband Users Want Premium Content
Another survey of broadband internet users has found that whilst they want more compelling, premium content, very few are actually willing to pay for it. Strategy Analytics questioned 525 US broadband households on which kinds of services they would be interested in and whether they would be willing to subscribe to them. The response was… Continue reading Broadband Users Want Premium Content, Few Willing To Pay
ITV’s Pop Idol is expanding its interactive applications to enable viewers to vote for contestants via their remote controls for the first time.Fans of the reality-TV talent show will be able to access a range of interactive content and a number of games created by Littlewoods Game On. The new services will be available on… Continue reading Pop Idol Expands Interactive Applications
Newspaper executives are to get an insight into how lucrative mobile services can be on a two-day study trip organised by the World Association of Newspapers (WAN). The trip to Oslo on 1 and 2 September will feature case studies of profitable news and information services from around the world, an explanation of how newspapers… Continue reading Press Bosses To See Benefits Of Mobile Services
Lower retail prices and the increase in digital content are set to boost demand for integrated digital televisions (iDTVs) and high-definition TVs (HDTVs), according to a new report from IMS Research. Consumer take-up of iDTVs, which are capable of receiving digital programming without a separate set-top box, has had a slow start, says IMS. High… Continue reading Demand For Integrated Digital TV Sets To Rise, Says IMS
BSkyB was seen in the spotlight ahead of today’s expected decision over the Premier League’s football rights package. It is understood that the satellite broadcaster is offering a lump sum for the bulk of rights, which is thought to include separate offers for individual packages and a substantial bid for the entire bundle based on… Continue reading Sharewatch: BSkyB Falls Ahead Of Football Rights Decision
Radio station operator and production company, UBC Media, said that it has managed to boost commercial airtime revenues in June and July, after taking ‘remedial action’ earlier in the year.In June, UBC said that airtime sales for the first two months of its financial year were below expectations. The group then took ‘swift remedial action’… Continue reading UBC Sees Radio Revenue Turnaround After Weak Start
Following an extensive bidding process, the satellite broadcaster BSkyB has secured exclusive live television rights to Premiership football for a further three years in separate deals totalling £1.024 billion. The free to air highlights package has been awarded to the BBC for £105 million, paving the way for the return of Match Of The Day… Continue reading BSkyB And BBC Big Winners In Premiership Bidding Contest
Opus has secured Toyota Avensis as the new sponsor of Classic FM’s Smooth Classics At Seven, in an innovative deal that includes an hour of commercial-free broadcasting on the station.The media partnership is worth in excess of £300,000 and includes full on air and online sponsorship. For the first time Classic FM listeners will also… Continue reading Opus Secures Toyota For Ad Free Hour On Classic FM
Trinity Mirror is on track to achieve its objective of £25 million of annualised savings by 2005, following a spate of cutbacks throughout the company, according to analysts at Merrill Lynch. The broker asserts that Sly Bailey’s appointment as chief executive (see Bailey Leaves IPC To Replace Graf At Trinity Mirror) has stimulated activity at… Continue reading Trinity To Reap Rewards Of Cost-Cutting, Says Merrill Lynch
