More Industry News articles

Lower income households in the US watch more television than higher income brackets, according to new research from the Yankee Group, which shows that homes earning $35,000 a year or less have their televisions turned on for an average of six hours and twelve minutes per day. However, in homes with the same income, but… Continue reading Low Income US Homes Watch Most TV, Finds Yankee Group

ITV airtime revenue could be down by as much as 10% year on year in February and March, according to estimates from Merrill Lynch analysts. The dip is partly due to advertisers’ reluctance to spend whilst there are large uncertainties over the short-term future of consumer spend. However, the ‘great irony’, as Merrill points out,… Continue reading ITV Revenues Drop As Audiences Improve

Majority Of Marketers See Budget Increases And Action In 2003Almost half of marketers expect to increase their budgets this year, with just 19% predicting a reduction, according to a new survey from the Patrick Marketing Group.Low Income US Homes Watch Most TV, Finds Yankee GroupLower income households in the US watch more television than higher… Continue reading On MediaTel Insight Today…

The board of AOL Time Warner has elected Dick Parsons to both the post of chairman and chief executive, following the departure of Steve Case (see AOL Chairman Quits Following Shareholder Unrest). Analysts have suggested the decision reflects a shift in the balance of power within the company, as Case who headed up the America… Continue reading AOL Time Warner Puts Faith In Old Media

The media sector experienced a turbulent day of trading on Thursday as the market continued its downward slide after negative guidance from key brokers and weakness in the pharmaceutical and banking sectors.The continued threat of US-led military action against Iraq also weighed on the market and investors will today consider news that UN weapons inspectors… Continue reading Sharewatch

MTV is celebrating the 5th anniversary of hip-hop show The Lick by teaming up with National Magazine’s Company magazine and HMV for a series of special promotions.The partnerships, which will run until this May, are designed to create awareness of The Lick and extend the reach of urban music to a wider audience.As part of… Continue reading MTV Teams Up With Company And HMV To Celebrate

The editorial shake-up at News International has continued today with the news that Neil Wallis, editor of The People, is to become deputy editor of the News Of The World.The move follows the promotion of Andy Coulson to editor of the paper earlier this week, which left a question mark as to who would fill… Continue reading Neil Wallis To Be Deputy Editor Of News Of The World

The BBC has signed a deal to broadcast a host of high profile movies including the popular Bend It Like Beckham, a move which is likely to further infuriate commercial broadcasters who have criticised the BBC for its populist approach.Bend It Like Beckham was one of the most successful British films at the box office… Continue reading BBC To Bend It Like Beckham

The board of AOL Time Warner has elected Dick Parsons to both the post of chairman and chief executive, following the departure of Steve Case (see AOL Chairman Quits Following Shareholder Unrest).Analysts have suggested the decision reflects a shift in the balance of power within the company, as Case who headed up the America Online… Continue reading AOL Time Warner Puts Faith In Old Media

Almost half of marketers expect to increase their budgets this year, with just 19% predicting a reduction, according to a new survey from the US-based Patrick Marketing Group (PMG). The report has found a markedly different sentiment from marketing executive at the beginning of this year as compared with that of 2002 when the attitude… Continue reading Majority Of Marketers See Budget Increases And Action In 2003