More Industry News articles

Despite weekend speculation regarding a dispute with a prominent creditor, Telewest is confident that it will complete its financial restructuring early in 2003. The indebted cable firm is currently negotiating a new £2 billion loan that will enable refinancing to take place (see NTL And Telewest Press Ahead With Refinancing Plans). Telewest is planning to… Continue reading Telewest Positive On Restructuring Plan

The Interactive Advertising Bureau’s (IAB) Ad Size Committee has introduced a range of new larger sized formats as part of its initiative to simplify the planning and buying process.The Ad Size Committee, whose members include MSN, AOL Time Warner and Yahoo, has created the new larger ad sizes, in order to provide more choice for… Continue reading IAB Promotes New Large Ad Formats

“The world wide web is tightening up,” according to a new report from eMarketer, which shows that more and more websites are now charging for access to content and more and more consumers are willing to pay for it. Across the board, from financial data to news to music, the availability of free content is… Continue reading Days Of Free Web Content May Be Numbered, Says eMarketer

David Beckham is advertising’s top celebrity figure of 2002, according to Propeller Communications’ latest Ads That Make News Survey.The annual survey shows that David Beckham’s presence in the Pepsi campaign has made it the most written about and talked about campaign of the year, winning more national press coverage than any other.Pop singers, Gareth Gates… Continue reading Beckham Tops 2002 Ads In The News Survey

Online shopping sales hit the £1 billion mark during November, as customers turned to the web in a bid to avoid the pre-Christmas high-street rush, according to the Interactive Media In Retail Group (IMRG). The retail monitoring group found that web spending was up 10% on the previous month when £860.5 million was exchanged online… Continue reading Internet Shopping Is A Billion Pound Industry, Says IMRG

NTL has announced that it now has half a million residential broadband internet customers. The cable company launched the new 1-Megabit service earlier this year, claiming that a combination of a powerful cable modem and NTL’s fibre optic network make the service twenty times faster than a normal dial-up internet connection. Commenting on the success… Continue reading NTL Reaches Half A Million Broadband Users

The ITC has suspended a TV ad for alco-pop WKD on the grounds that it may encourage the teasing and bullying of effeminate men.The ad takes place in a changing room and features a group of football players laughing at a man who they have tricked into standing in an effeminate fashion.The ITC received a… Continue reading ITC Rulings Suggest Increasing Homophobia In Ads

Week on week analysis of the media sector paints a rather grey picture, with stocks falling across the board following the FTSE 100 under the key 4,000 level. Bearish sentiment was compounded by investors’ unwillingness to stake major positions before the Christmas break.Cable & Wireless saw the sector’s most significant loss, down 47.90% week on… Continue reading Sharewatch

The IPA is to set up a new policy group to tackle the issues surrounding sponsorship in the marketing and communications industry.The new group will be led by David Peters, head of sponsorship at Carat, who will work alongside 11 other members. He commented: “More and more clients are seeing sponsorship as a legitimate and… Continue reading IPA Sets Up New Sponsorship Policy Group

Pearson, publisher of the Financial Times, has said that it does not expect to witness an upturn in ad sales at the title next year. This follows news that advertising revenues at the FT were down 11% in the second half of 2002.The FT Group, which includes the Investors Chronicle and a number of other… Continue reading Pearson Sees No Revival In Financial Sector