Trinity Mirror’s revamp of the Mirror and other main national titles is unlikely to result in any substantial increase in circulation, according to analysts at Merrill Lynch.The broker says that whilst the rationale behind the strategy is sound (adding that something does need to be done after “years of mismanagement”), the paper is unlikely to… Continue reading Mirror Revamp Unlikely To Bear Fruit In Declining Sector
Premiere, the German pay-TV operator that was held responsible for the collapse of the Kirch Group, has announced a sharp fall in third quarter losses as it attempts to attract a buyer (see Struggling Premiere Goes Under The Hammer). A cost cutting programme instigated by chief executive Georg Kofler saw net losses go down by… Continue reading Premiere Boss Steadies The Ship
The IPA has announced plans to collaborate with the Design And Art Direction Agency (D&AD) on a joint training manifesto to promote the continuous professional development of creative practitioners.Their collaboration will come together under the banner of D&AD’s ‘Workout Programme’, which is being relaunched to identify and cater for the vocational and development needs of… Continue reading IPA And D&AD Launch Training Manifesto For Creatives
ITV Digital, the defunct pay-TV operator, has been put into liquidation and the trail of creditors which includes BSkyB, the Football League and Crown Castle International will see little of the £1.25 billion due to them. Liquidator Grant Thornton has valued the company’s remaining assets at £27.3 million, a paltry sum compared with the £1… Continue reading ITV Digital Creditors Lose More Than £1 Billion
Chairman of Scottish Radio Holdings, Lord Gordon of Strathblane, has been appointed chairman of RAJAR, replacing John Whitney who will retire later this year.Lord Gordon, who has had an extensive career in radio, was appointed chief executive of Scottish Radio Holdings in 1996. Prior to that he was managing director of Radio Clyde, which was… Continue reading Strathblane Appointed New Chairman Of RAJAR
The media and publishing sector will be forced to lay off more workers in the final quarter of this year than any other industry, according to a report out this week.The recruitment group Reed surveyed 800 UK companies across the board and found that the number planning to downsize had fallen from 10% in 2001… Continue reading Media Workers Feel The Pinch
Trinity Mirror’s revamp of the Mirror and other main national titles is unlikely to result in any substantial increase in circulation, according to analysts at Merrill Lynch.The broker says that whilst the rationale behind the strategy is sound (adding that something does need to be done after “years of mismanagement”), the paper is unlikely to… Continue reading Mirror Revamp Unlikely To Bear Fruit In Declining Sector
OMD Europe has secured the media buying and planning account for Sony Europe, which includes Columbia TriStar entertainment, Sony Music and Sony Pictures.The account, which includes over £188 million pounds of advertising in over 20 European countries, is part of Sony’s initiative to consolidate media planning and buying by region.Paul Burger, president of Sony Music,… Continue reading OMD Europe Secures Sony Planning And Buying Account
Granada has announced that BMW’s Mini is to continue its sponsorship of ITV1’s comedy drama Cold Feet for the fifth and final series.The deal includes full broadcast sponsorship of the programme, website presence on www.coldfeetonline.co.uk and a hotlink through to the Mini website. WCRS is responsible for the media planning and creative work and will… Continue reading Granada Gets Cold Feet Over Mini Sponsorship
Freeserve’s advertising sales director, Caroline Pathy, has resigned from her post after three years with the ISP.Pathy, who is stepping down in November to relocate to Geneva, was responsible for bringing Freeserve’s advertising sales in-house. She also helped to develop the company’s ad sales strategy and oversaw the hiring of a 32-strong sales team.It is… Continue reading Freeserve’s Ad Sales Director Resigns After Three Years
