More Industry News articles

Cordiant Communications is expected to name David Hearn, head of its Bates Worldwide unit, as group chief executive, replacing Michael Bungey, according to a report in the Wall Street Journal. It is expected that Bungey’s departure will be announced tomorrow, along with the group’s financial results (see Bungey Expected To Leave Cordiant Comms). Cordiant has… Continue reading Hearn Expected To Succeed Bungey At Cordiant

The IPA has launched a new annual award scheme to honour the best creative talent, judging them by their performance at other industry awards throughout the year.The new awards will be called the “Best Of The Best” and will be presented by one time advertising executive and veteran film director, Alan Parker.IPA president, Bruce Haines,… Continue reading IPA Launches New Award Scheme For Creatives

Telewest Communications’ planned disposal of its 16.9% stake in Glasgow-based media group, SMG, has been passed by shareholders at the cable company’s Extraordinary General Meeting. Cob Stenham, chairman of Telewest said: “Any disposal of our interest in SMG would form part of our efforts to address the Group’s funding position. We wish to preserve the… Continue reading Telewest Set For SMG Disposal, Denies More Redundancies

FHM has launched a campaign to find Britain’s 100 sexiest non-celebrity women in the same month that rival lad’s mag Loaded has chosen to feature a series of different covers.Emap’s market leading men’s lifestyle magazine will go head to head with IPC’s Loaded this month when it features a supplement dedicated to the nation’s top… Continue reading FHM Goes Head To Head With Loaded

The Broadcasting Standards commission has dismissed complaints against a TV advert for Microsoft’s X-Box, despite the ITC banning it from the airwaves.The advert featured a new born baby being shot through a window, the baby ages as he travels and ends up crashing into his own grave.The BSC felt the surreal treatment of ageing was… Continue reading BSC Dismisses X-box Complaint Upheld By ITC

Megaposter has secured the marketing rights for two premium giant advertising sites at the entrance to Heathrow Airport.The company has secured Xerox as the first advertiser to use both 112 square-metre sites, which are visible to all M4 and London bound traffic using terminals one, two and three. According to Megaposter, the sites will offer… Continue reading Megaposter Secures Giant Heathrow Win

Virgin Radio is to develop an on air and online promotion for Miller Genuine Draft (MGD) as part of its Access All Areas initiative.The promotion, which is designed to raise awareness of the drinks brand among Virgin Radio’s core audience, begins this week and runs throughout September giving listeners to the Daryl Denham Breakfast Show… Continue reading Virgin Turns To The Bottle With New Ad Deal

Guardian Unlimited is increasing its bid for advertising revenue with its most ambitious sponsorship programme to date.The site has secured a four-month deal with beer brand San Miguel, which includes the creation of a bespoke interactive microsite with three channels of content updated by Guardian Unlimited’s team of journalists.The San Miguel microsite, which includes Spanish… Continue reading Guardian Unlimited Secures San Miguel Sponsorship

JCDecaux Airport has secured Samsung as the first client for its recently launched sponsorship arm, Sphere.The newly created division has been working to extend Samsung’s existing ad campaign into an interactive zone at Heathrow Airport’s Terminal three departure lounge. The DigitAll Experience is intended to showcase some of Samsung’s latest products by allowing passengers to… Continue reading JCDecaux Sphere Rolls Out With Samsung Campaign

Less than one third of mobile phone users plan to upgrade their phones to third generation (3G) enabled units, throwing further clouds over the supposed new wave of revenue for the telecoms industry (see Insight Analysis: 3G Promises Unfulfilled). A new report from A.T. Kearney and Cambridge Business School has found that whilst 61% of… Continue reading 3G Is A Turn-Off With Consumers, Finds Study