The media sector looked healthier yesterday having rallied against Wednesday’s news of suspected fraud at US Telecoms group WorldCom.Only a handful of media companies saw shares fall, with the day’s worst performance coming from WPP. The world’s largest advertising and marketing group, which announced earlier in the week that it would probably miss its profit… Continue reading Sharewatch
BT has entered into an agreement to acquire business directory service Scoot.com for more than £8m and has had its offer unanimously recommended by Scoot’s shareholders.The telecoms group, which has been looking to acquire a directory service since it sold Yell last year, intends to integrate Scoot’s assets into its own operator and directory services… Continue reading BT Moves To Acquire Scoot
Radio First this morning said that it is in discussions with a number of parties about securing additional funding for further development of its football club-based Fan Radio Network (see Radio First On Target For Football Station Launches). In a trading statement this morning, the group said that it needs extra investment in its four… Continue reading Radio First Seeks Further Funding For Football Club Stations
Ric Blaxhill, the new programme controller at 95.8 Capital FM, has made his first key programming appointment since taking on the role last week.Blaxhill has appointed Chris Brooks, formerly of Essex FM, as presenter for the new Weekend Breakfast Show, which will launch on 20 July. He takes over from Gary King, who is to… Continue reading Capital’s New Controller Makes Breakfast Appointment
The Radio Authority has confirmed that eight applications have been made for the Greater London ILR licence currently held by Liberty Radio. As well as a re-application by the existing licensee, there have also been a number of applications from stations catering for the Asian community, two for children’s stations and one from Saga radio,… Continue reading Eight Applications Received For Liberty Licence
The FTSE fell 100 points yesterday in reaction to news of suspected fraud at US Telecoms group WorldCom. Media share prices were weaker virtually across the board as a result, with only a handful companies seeing stocks rise.UBC and SMG were the worst hit. The former saw shares slip 6.48% yesterday to close at 25źp,… Continue reading Sharewatch
The IPA has published its member agency league tables for 2001, which shows that despite being a victim of client ad budget cuts along with the rest of the industry, Saatchi & Saatchi topped the all agency table with gross income of £52,750,000.The tables are based on gross incomes of more than £250,000 and show… Continue reading Saatchi & Saatchi Top IPA Agency League
Flytxt has reported success for Emap’s customer relationship management campaign for Smash Hits, the SMS Poptext Club. Research into the service, which includes gossip, offers and competitions, has revealed a high level of enjoyment among members, as well as acceptance among the opt-in members of messages from third party advertisers.The research findings showed that 96%… Continue reading Smash Hits SMS Club Sees Success
As reported earlier in the week (see CMR Chief Predicts 2.5% Rise In US Adspend This Year), CMR has raised its 2002 US advertising forecast to $109.1 billion – a growth of 2.5%. CMR chief executive, David Peeler, presented the predictions at the AdWatch: Outlook 2002 conference in New York, saying: “We are off to… Continue reading CMR Forecasts Show Improving H2 For US Media
Chrysalis-owned London radio station Heart 106.2 is launching a major marketing campaign to promote its Drivetime show.The campaign, which is the second phase of the station’s marketing initiative, will give listeners the chance to win a luxury holiday. Running throughout July the ‘Dream Ticket’ promotion will give away over £100,000 worth of holidays to destinations… Continue reading Heart 106.2 Launches Dream Ticket Promotion
