IPC has announced a range of new appointments across its magazine portfolio, including new editors for interiors titles 25 Beautiful Homes and Ideal Home.At IPC Connect, Niall Clarkson has been appointed publisher for weekly title Chat. The appointment follows a recent restructure of the Connect publishing team (see IPC Connect Restructures Publishing Team). Clarkson returns… Continue reading New Appointments Across IPC Magazine Portfolio
The ASA has rejected complaints against a text message ad for O2’s chat and dating service despite claims that it encouraged young people to engage in phone conversations with strangers.The advertisers denied the claims and argued that a number of controls had been put in place to prevent the text chat room service from being… Continue reading ASA Clears O2 Text Message Ad
Turbulence continued on both US and UK stock markets yesterday and media shares were caught in a downward spin.Among the worst hit was radio group Chrysalis which dropped more than 10% of its share price by the end of the day’s trading. RTL dropped 12.5% and Telewest 11.1%.There were few exceptions to the negative trend,… Continue reading Sharewatch
The confidence of marketers may be gradually returning in the UK, with more marketing budgets being revised upwards during Q2 than in any quarter since Q1 2000. This is one of the findings of the latest edition of the Bellwether Report published by the Institute of Practitioners in Advertising (IPA). However, the survey also finds… Continue reading Feature: Bellwether May Show Slowly Returning Confidence
Capital Radio has appointed former BBC Radio Two marketer, Kelsey Offord, as head of strategic radio for Capital FM Network.Offord, who took up the position earlier this month, will report to Capital FM’s managing director Andrea Vidler and will be responsible for all above-the-line activity for Capital stations.According to RAJAR data for the three months… Continue reading Capital Appoints New Head Of Strategic Radio
The BBC is to step up pressure on its commercial rivals by increasing its programming budget by £180m over the next year, the corporation’s annual report has revealed.The report, published today, shows that the BBC spent an extra £270m on programming during 2001, with BBC1 overtaking ITV in the annual ratings (see BBC Claims Ratings… Continue reading BBC To Increase Programming Investment
Attic Futura has poached Sue Asbury from Natmags, where she was PR manager for the Young Women’s group, replacing Lorraine Pearson, who left earlier this year, as PR manager for the Attic Futura portfolio.Attic Futura managing director Vivien Cotterill, to whom Asbury will report, said: “The youth magazine market is currently more competitive than ever… Continue reading Attic Futura Poaches Natmags PR
Culture Secretary, Tessa Jowell, has defended the Government’s decision to allow non-European companies to invest in the UK media sector, announcing that “Britain is open for businesses.”Speaking at the Westminster Media Forum earlier today, Jowell said that the proposal to abolish the rules preventing the non-European ownership of some British broadcasting assets (see She said… Continue reading Jowell Declares Britain Is Open For Business
The Lord Chancellor has given his backing to a Newspaper Society initiative to promote openness from public authorities ahead of the Freedom of Information Act 2000, which comes into force over the next two and a half years.Regional newspaper editors are writing to public authorities across the country to encourage them to work together. Public… Continue reading Local Press To Encourage Public “Right To Know”
Recent research may suggest that official sponsors won out over “ambush” marketers in terms of public association during the World Cup (see Ambush Marketers Did Not Steal World Cup), but in terms of newspaper coverage it was an “unofficial” ad campaign for Nike that won after all.Propeller Communications’ Ads That Make News Survey for the… Continue reading Nike Comes Out On Top Among Ads That Make News
