Advertising revenues at SMG are expected to be up by 4% in the second quarter, following a Q1 decline of 5%, the group’s chairman, Don Cruickshank, told the AGM today. Cruickshank said that the advertising market has now become more stable, following a downturn that has lasted more than 18 months. The World Cup has… Continue reading SMG Sees Beginnings Of Advertising Stability
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Thousands gathered in London’s Trafalgar Square to watch England’s exit from the World Cup on a giant screen this morning. This was thought to be the first time such a screen has been provided in the Central London venue, but the fans who gathered, along with those watching in pubs and cafes, will not register… Continue reading Trafalgar Square Giant Screen Attracts Crowds
United Business Media (UBM) this morning indicated that overall trading and outlook remain similar to the position outlined at its AGM in May (see Tough Conditions In US Hi-Tech Continue, Says UBM) and at the full year results in March (see UBM Shares Fall As Profits Are Halved By Hi-Tech Ad Slowdown). UBM says its… Continue reading Technology Ads Still Tough For UBM
Online advertising impressions increased by 77% year on year, as the market showed further signs of recovery, according to the latest data from Nielsen//NetRatings. Impressions totalled 94.2 billion in May, a leap from 53.2 billion impressions a year earlier. Retail goods and services was the leading industry advertising on the web, issuing nearly 34 billion… Continue reading Retailers Driving Online Ad Revival, Says Nielsen//NetRatings
Research commissioned by Clear Channel UK, owners of Taxi Media, has revealed that the audience for taxi advertising is bigger and broader than previously believed, that brands on taxis benefit from positive values associated with the vehicle and that taxis are “modern day icons”.The research suggests that advertising on a black cab elevates inexpensive brands… Continue reading Research Reveals Taxis As “Modern Day Icon”
Following comments by its chief executive which some analysts saw as a veiled profit warning, shares in Reuters dropped sharply yesterday, losing almost 56p or almost 14% to end at £3.47˝.This peformance led a downward slide for most of the media sector, including a 10% drop for both Telewest and RTL, along with a drop… Continue reading Sharewatch
Natmag has appointed Jackie Graveney to the newly created role of head of corporate communications. Graveney joins from Breakthrough Breast Cancer and has previous experience in media relations at McDonalds and the Consumer Association.The new role replaces the previous positions of director of communications and head of PR. Following a restructure last year the company… Continue reading Natmag Creates Corporate Communications Role
Over 200 people have registered to take part in the first ever online discussion about draft legislation, debating the forthcoming Communications Bill. An online forum was opened on 10 June to run for four weeks, with contributions being summarised on a weekly basis and reported to the Parliament’s Joint Committee on the draft Bill, which… Continue reading Communications Bill Debated Online
Global advertising agency, Interpublic Group (IPG), has indicated that its revenue will be down in the high, single-digit percentages for the second quarter of the year, indicating that the slow recovery may not yet be wide-reaching. IPG had previously forecast that its revenues will be flat year on year for the full year 2002. However,… Continue reading Interpublic Says Ad Revenues Remain Down, Visibility Poor
Revenue generated from rail and metro advertising has increased by over £50m in the last five years and should exceed £142m by the end of this year, according to a report published by Outdoor Connection.The report, which defines rail and metro media as any advertising within stations or on national rail, underground or light rail… Continue reading Rail And Metro Media Revenue Set To Top £142m
