Femtech brand Elvie has used a 20ft “peeing” billboard to tackle taboos around urinary incontinence and call out social media platforms for censoring posts on the issue.
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Ocean Outdoor and Clear Channel have donated outdoor media space to support a new ad campaign that aims to promote male suicide awareness.
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Karo Pharma has named GroupM and The&Partnership’s joint venture mSix & Partners as its EMEA media agency of record.
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Michael Grade is set to be nominated by the Government to chair Ofcom, the broadcast and telecoms watchdog.
Future has continued its acquisition spree by buying a specialist gaming reviews brand and a social listening start-up.
In what is billed as a “world first”, the pilot brings together IAB UK trade body members including Google and Meta.
Brands, publishers and advertisers ‘waking up’ to the importance of responsible and ethical media. But what sets this start-up apart?