With the gold rush comes risks that brands and media owners need to take into account while exploring the new frontier of NFTs.
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A coalition of media-owner bosses and trade-body leaders have written to Boris Johnson to demand urgent action on Big Tech’s ‘harmful’ impact on the industry.
Representation of people from non-white backgrounds employed in agencies increased year-on-year according to latest figures from the IPA.
Cflight, the UK’s first unified TV advertising metric, is rolling out in beta version to agencies this week.
The head of the AOP trade body lays out priorities for online publishers and how rugby informs his leadership style.
Brett Aumuller has been named as the new managing director of Sky Media, after the departure of Tim Pearson last year.
Partner content: Long gone are the days when a role in media meant you had to be a journalist or broadcaster.
Femtech brand Elvie has used a 20ft “peeing” billboard to tackle taboos around urinary incontinence and call out social media platforms for censoring posts on the issue.
Ocean Outdoor and Clear Channel have donated outdoor media space to support a new ad campaign that aims to promote male suicide awareness.
ISBA’s cross-media measurement initiative will consult UK advertisers about creating a levy on media activity to part-fund its work
