Disney+ is no longer expected to overtake the streaming giant for global subscriptions as both platforms prepare to launch an ad-funded tier.
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Media by Mother has become the first US agency to partner with the European programmatic analytics and optimization company.
In brief: MSQ, the UK agency group that includes media agency Walk-In Media and integrated shop The Gate, has reported record growth for its latest annual financials results.
In brief: Bountiful Cow has promoted head of AV Ian Daly to head of activation and tasked him with continuing the agency’s growth ambitions.
As the Future of Gaming approaches, The Media Leader and Future brought together seven experts to discuss what’s next in gaming advertising and how advertisers can get involved.
In brief: Facebook users are using carrot emojis to share unverified claims about Covid-19 vaccinations, the BBC has reported.
The Times’ deputy editor Tony Gallagher is reportedly set to be announced as the newsbrand’s editor, replacing John Witherow.
The agenda includes this week’s headliner announcement of Euro 2022 winner Jill Scott speaking to talkSPORT’s Jordan Jarrett-Bryan.
In brief: Netflix has reportedly estimated that its soon-to-launch advertising-supporting tier will reach about 40 million viewers by the third quarter of 2023
In brief: Amazon plans to give brands a series of new marketing tools, including the ability to send direct emails to customers who have made repeat or recent purchases.