More Industry News articles

At the presentation of BSkyB’s year-end financial results this morning (see Strong Results From BSkyB As Revenues Grow), the company confirmed that it has no intention of selling the new ITV Sport Channel as part of its pay-TV packages (see Granada And Carlton Bring ONdigital Under ITV Brand). This is not surprising given that ITV… Continue reading Sky Will Not Sell ITV Sport Channel To Subscribers

Four-colour, full page newspaper ads capture more attention from readers than do quarter-page ads, according to new research conducted by Roper Starch for the Newspaper Association of America (NAA). The study – which gauged readership of more than 650 newspaper display ads across a variety of national and retail advertising categories – found that full-page… Continue reading NAA Study Shows Which Newspaper Ads Work

There appears to be two opposing trends developing in the online world at present – the advertiser’s view of the web and the user’s. Whilst the former deteriorates, the latter grows more positive.In some ways the internet has suffered from the kind of over-hype that is often bestowed on the latest rock ‘n’ roll band… Continue reading Feature: The Great Internet Divide

The European Commission is to take the French Government to court over the advertising restrictions it places on the re-transmission of sporting events held in other countries.A French penal law called the “Loi Evin” prevents alcoholic beverages being advertised on French TV and is causing legal problems for advertisers and sports events organisers involved in… Continue reading EC Takes French To Court Over Ad Ban

BSkyB continues to dominate the digital TV market, despite showing massive pre-tax losses.The company, which today published its end of year results, added 1.7m digital subscribers to its customer total over the year, bringing the overall number of subscribers to 5.3m.Chief Executive of BSkyB, Tony Ball, was confident that the group would reach its target… Continue reading Sky Still Strong Despite Pre-Tax Losses

The chief executive of Channel 4, Michael Jackson, has announced that he is leaving the channel to take up a job in the States.Jackson will join the USA Entertainment Group as the company’s chief executive, based in New York. A departure date has not been set but the channel have confirmed that they will shortly… Continue reading Jackson Quits Channel 4

The Independent Television Commission (ITC) has extended its investigation into the cross-promotion of digital television services on terrestrial channels. According to analysts at ABN Amro, the consultation process received an unexpectedly large number of responses and the Commission was unable to make a decision by its 19 July deadline. ITV will be hoping that the… Continue reading ITC Extends Investigation Into Digital Cross-Promotions

IPC Connect’s, Woman, is to extend it series of “Feel Good” specials with a one-off called Woman Family Special.The 75 page “one-shot” will go on sale from 23 July for six weeks and will have a cover price of £1.30. The magazine will have a print run of 300,000 and will contain advice on parenting… Continue reading IPC To Launch One Off Special

Anglo-Dutch publishing group Reed Elsevier is one of the front-runners to buy the publishing arm of Vivendi Universal, according to this morning’s Financial Times. The paper reports that the French media group has given potential suitors three weeks in which to turn in offers for the business. Pearson, Wolters Kluwer, VNU, Bertelsmann and a number… Continue reading Reed Elsevier Is Likely Buyer Of Vivendi Publishing Arm

eCommerce in the four Central European countries, the Czech Republic, Hungary, Poland and Slovakia, is set to grow from $100 million in 2000 to $650 in 2001 according to latest figures from IDC. ‘End-use’ ecommerce is set for the greatest growth and will account for two thirds of all B2B revenues in 2001, that is… Continue reading Strong E-Commerce Growth Forecast For Central Europe