Julian Douglas, IPA president, delivered his New Year address from the metaverse this year calling for positive pitch practices, collaboration on campaigns and more.
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Dominic Williams will be responsible for all UK advertising revenue in the business as well as integrating print and digital platforms.
Introducing today’s round-up of stories from around the media world, updated by the Mediatel News team, to ensure you’re 100% up-to-date.
The indie agency’s main brief is to help the IRN-BRU drinks brand return to its heritage.
Cinema box office revenue improved by 84.7% in the UK & Ireland according to latest figures.
Channel 5 expects “a strong bounce back” from revenue and TV advertising market declines in 2020.
Regional and national newsbrand Reach has launched a data platform and in-house ad tech workshop.
The UK government innovation agency has awarded a six figure grant to a blockchain initiative which aims to process billions of advertising impressions in near real-time.
NBC Universal has struck a deal with RTL AdConnect giving each other access to their premium TV and digital inventory.
The Media Leader Interview: Rak Patel points to three reasons why he can help grow Spotify’s ad revenue to become 20% of the business.