The IPA has submitted its latest report on trends in TV viewing for the fourth quarter 1992.Following three quarters in which the overall level of television viewing has shown slight year on year increases, the fourth quarter is slightly down on the same period in 1991. ITV’s share of viewing has, however, increased.ITV’s audience bias… Continue reading IPA – Fourth Quarter TV Viewing Trends
At last night’s MRG meeting speakers from BARB, Continental Research & Carat UK all spoke about satellite and cable universes – looking at how figures were currently arrived at, and what they thought the future held.Bill Meredith from BARB looked at each of the base methods used by the three companies producing estimates; BARB, Continental… Continue reading MRG Meeting – Satellite Universes
At last night’s MRG meeting speakers from BARB, Continental Research & Carat UK all spoke about satellite and cable universes – looking at how figures were currently arrived at, and what they thought the future held.Bill Meredith from BARB looked at each of the base methods used by the three companies producing estimates; BARB, Continental… Continue reading MRG Meeting – Satellite Universes
The Sunday Times has confirmed that it is relaunching its Style and Travel section as a tabloid from the April 18 edition, with editor Andrew Neil claiming that he is aiming the new version more towards the female market. The section will be made up of 32 pages and is hoping to put pressure on… Continue reading Further Changes At Sunday Times
Secretary for National Heritage, Peter Brooke made it clear yesterday to the committee examining the Freedom Of the Press Bill that he refuses to support the setting up of an independent press body to monitor press behaviour.
Former chairman of Craig Advertising which went into receivership a fort- night ago, Lawrence Craig, has set up his own consultancy, Coltas, having links with media independent Feather Brooksbank (Newsline 25/2). Craig Advertising is said to have left debts of more than £1m including £500,000 owed to Scottish newspapers.
Contrary to reports in today’s trade press Sky One and Sky News will not start a subscription charge at the beginning of October. A spokesperson at Sky revealed that they are discussing the possibility of a fee-charging service at some stage but a specific date is far from being agreed.
11% of the population over the age of 7 go to the cinema more than once a month, according to the latest CAVIAR research, the highest percentage since the survey began 10 years ago.62% of the population are now cinema-goers with the prime audience being the 15-24 age group. CAVIAR 10 shows 56% of cinema… Continue reading Caviar 10
11% of the population over the age of 7 go to the cinema more than once a month, according to the latest CAVIAR research, the highest percentage since the survey began 10 years ago.62% of the population are now cinema-goers with the prime audience being the 15-24 age group. CAVIAR 10 shows 56% of cinema… Continue reading Caviar 10
According to a report in Media Week today J Walter Thomson is planning a further restructure of its media department following a total staff rejig back in October (Newsline 15/10). JWT will not yet reveal what exactly will happen within the restructure.
