Columnist Nick Manning joins the host Jack Benjamin and editor Omar Oakes to preview the key issues that will come up at this year’s Future of Media event in London.
More Nick Manning articles
The Russell Brand allegations remind us why scale in media matters. Without being part of the so-called ‘mainstream media’, how else can journalists hold the rich, famous and powerful to account?
In an increasingly polarised media landscape, we must read widely, question everything, and don’t lose perspective on what really matters.
Online display advertising, especially when automated, has become Dr Frankenstein’s monster.
It’s déjà vu all over again — the Open Web Programmatic market is as impenetrable as ever.
At this crossroads in online advertising and media, Nick Manning examines what went wrong, where we are now and where advertisers should turn to reprioritise quality messaging, effectiveness and creativity.
Can agencies really expect to recruit, retain and incentivise their people without a rise in baseline salaries, asks Nick Manning.
TV has even more potential in the internet age. But it can’t cover all the bases without some very significant investment.
It’s easy to get carried away by the popularity of streaming platforms but they are no match for our domestic broadcasters in appealing to UK audiences.
While it might not have the glitz of other channels, retail media is where the money is going