Sam Mikkelsen, business development manager at Adalyser, wonders who will finally ‘nail’ the challenging and complex task that is data…
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Dean Wilson, UK managing director at Active International, on the radio in the 21st Century: The licence-fee bankrolled BBC still rules the airwaves, people have almost stopped buying vinyl and even their “forever” replacement CD’s are in decline, digital music is de-rigeur…
Arum Nixon, client investment director at MediaVest UK, says it’s no surprise that the radio industry is in a celebratory mood this morning…
Charlie Yeates, associate director, Investment Trading at MediaCom, says it will be interesting to see the impact that Radioplayer will have on digital listening in the future…
Mike Williamson, head of radio at Carat, on the latest RAJAR Q1 2011 results…
Mungo Knott, insight director at Primesight, on why outdoor is well placed to deliver against demanding marketing objectives in these challenging times…
Alex Hunter, the IPA’s finance director, on the rewards and risks of social media advertising…
Pilar Barrio, head of social at MPG Media Contacts’ social media arm Socialyse, provides six tips for integrating social media into your marketing communications…
CITY AM managing director Lawson Muncaster says the collective growth for newspapers across the internet, apps and the free model shows that far from being the death of the newspaper, we are actually entering incredibly exciting times with considerable growth potential.
John Barnard, chairman of NMG Product Placement, on all you need to know about buying product placement…