The media industry is not helping itself and is in danger of destroying value.
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BARB’s future focus is on measuring viewing on other devices. It is adding web TV measurement to a further 1000 panel homes next year and this could be the point at which it can start reporting on viewing through laptops and PCs.
Armed with a 2 litre bottle of Strongbow (a “targeting” prize from the panel sponsors, Kantar), Neil Mortensen questioned a panel of media agency research directors at yesterday’s MRG conference.
Expect Apple TV to launch in a big way late in 2012, says Piper Jaffray analyst Gene Munster, speaking at the Ignition conference in New York today.
Newsline is currently attending the Ignition: Future of Media conference in New York. The theme is “The Money is Back”.
As pointed out at MediaTel Group’s recent “Internet Comes to TV 3” breakfast event in association with Rovi, TV has always been social.
The MediaTel Group “Internet Comes to TV 3” event in association with Rovi yesterday provided a perspective on the connected TV market in Germany.
Rumours abound today that Samsung and possibly LG are due to team up with Google TV in 2012, with reports that LG’s will be first displayed at CES 2012 in Las Vegas in January and Samsung shortly after.
A question from the floor challenged the panel at MediaTel Group’s third “Internet Comes to TV” event in association with Rovi to consider the perceived shift in consumer usage from PVRs to catch-up services, such as iPlayer.
The speed of change in the connected TV market was highlighted at MediaTel Group’s third “Internet Comes to TV” event this morning at the Haymarket Hotel.
