More Tv articles

TV has never been as effective, but is under threat. How should advertisers navigate this ‘AV paradox’?

Innovid, the connected TV ad delivery and measurement company, is buying rival platform TVSquared in a cash and stock deal.

Lord Michael Grade is reportedly in the frame for the top job at Ofcom, following the Dacre debacle. But why would he want the job, especially now?

It’s long overdue to bring Netflix and Amazon into line with Ofcom. This may lead to subscription hikes, but it’s literally a price worth paying.

Demand for streaming content is driving a UK production boom exceeding pre-pandemic levels.

BT has pulled out of talks to sell BT Sport to streaming service DAZN and is instead pursuing talks with Discovery to create a joint venture.

Linear TV represents just half of the campaign budget for TSB’s new Life Made More campaign.

BBC Three returns to linear TV screens from 7pm tonight after six years online.

ISBA’s initiative to build a cross-media measurement system, Project Origin, is set to enter its third phase of development.

UK recovery in 2021 is expected to the be the largest across any major international ad market, according to the latest quarterly Advertising Association/Warc Expenditure Report.