Nielsen has admitted to more discrepancies with is online measurement system – this time it has under-counted unique visitors to the top 1,000 sites on the web by an average of 5%.
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Apple’s announces the launch of its iAd mobile advertising platform in Europe.
Collaboration was one of the key themes emerging from yesterday’s AOP Research Forum in London. Starcom Mediavest’s head of digital research Scott Thompson said industry tools provide invaluable support for agencies, but there is still potential for growth and the way to extend insights is to share research.
In the future, viewers are more likely to opt for pay-TV over free-to-air services, despite free-to-air having a greater reach, according to new research from Motorola Mobility.
ITV1’s coverage of the Live International Football game dominated the early evening ratings but couldn’t quite keep up with BBC One’s The Apprentice during the all-important 9pm to 10pm slot.
As the noughties draw to a close, TGI takes a look at how British young people are interacting with the digital world…
ITV1’s latest I’m a Celebrity… Get Me Out of Here! continued with a peak audience of more than 8.3 million viewers last night.
Raymond Snoddy, questions the definition of news – from a shaggy dog story that is more newsy than a Royal engagement to the extent to which TV news is “lead by the nose” by everything from dramatic pictures to stunts manufactured by interest groups to get attention…
The main reason people watch catch-up TV is to avoid falling behind with the linear TV schedules, according to new research by Thinkbox and Decipher.
Facebook has finally unveiled ‘Project Titan’ – its ‘next generation of email’. With a bold claim that the service will mark the death of traditional email, the social network’s founder and chief executive Mark Zuckerberg launched the all-encompassing messaging service.