The tables showing the best and worst performers, in terms of weekly reach and share of listening, of the local commercial stations broadcasting outside London are now available to subscribers in Radio reports.The following stations are reporting with new survey periods: Connect FM (was KCBC 107.4) and Lite FM will now report yearly and Kix… Continue reading RAJAR Results Q4 2002 – Local Commercial Stations
The Western European fixed-line voice telephony market is going through a transition period but should emerge relatively unscathed from the economic downturn, according to a new report from IDC. The market research firm cites consolidation in the service provider community and financial restructuring within the whole telecommunications sector as being responsible for the sea change… Continue reading Voice Telephony Market Has A Stable Future, Says IDC
A year on year comparison of listening for national radio stations during the fourth quarter of 2002 reveals a period of mixed fortunes for the BBC. The hugely popular BBC Radio 2 continued to storm ahead of its competition in the three months to December. The station, which has been rocked by the recent departure… Continue reading RAJAR Results Q4 2002 – BBC Radio 2 Storms Ahead
ITV1’s share of viewing closed 2002 down by 2.6% points on the year before, whilst the multi-channel sector saw its share rise by 2.4% points, according to figures from BARB. ITV1’s average share of all TV viewing was 24.1% in 2002, down from 26.7% in 2001. Its primary rival, BBC1, saw its share fall by… Continue reading INSIGHTanalysis: ITV1 Share Further Eroded In 2002
After much anticipation, third generation (3G) mobile phones are about to appear on the market. The networks are built, most of the technical problems have been resolved and handsets are in production. The new technology promises to revolutionise the way we use our mobiles, delivering live video calls, digital mapping and advanced location-based services. It… Continue reading INSIGHTanalysis: Advertisers Gear Up For 3G
The Sunday Telegraph has secured South African Airlines, the official brand of the 2003 Cricket World Cup, to sponsor a special supplement providing a detailed guide to the event.The 2003 World Cup supplement will be published on 2 February, a week before the official opening of the Cricket World Cup, which runs from 8 February… Continue reading Sunday Telegraph Bags Sponsor For Cricket Supplement
ITV has secured Nestlé as the record £6 million sponsor of the next series of Pop Idol.The deal, which is the richest ever co-promotion for one series on British television, includes all on-air and off-air activity and will see a range of Nestlé brands promoted alongside the new series of Pop Idol, which will form… Continue reading ITV Secures Nestlé As Record £6m Sponsor Of Pop Idol
Online Shopping Attracts More Than 8 Million BritonsThe UK’s internet retail sector hit new heights in the pre-Christmas period with 8.4 million adults choosing to shop online.Contract Publishing Industry Continues To BoomThe contract publishing industry continues to boom with turnover expected to reach an estimated £313 million in 2002, according to the latest report from… Continue reading On MediaTel Insight Today…
The ASA has slammed the UK Life League for a direct mailing that featured “shocking” and “horrible” images of aborted babies.The mailing, which was randomly sent to unwitting recipients, featured a picture of a dead aborted baby under the headline: “In memory of six million unborn British Babies murdered by abortion since 1967.”Complainants, who had… Continue reading ASA Slams UK Life League For Anti-Abortion Mailings
JCDecaux has secured the right to handle street furniture sales for the city of Blackpool.The deal will see JCDecaux supply 200 advertising panels and bus shelters in Blackpool city centre, along its famous sea-front and in its shopping and entertainment centre.The agreement with Blackpool Transport incumbent, MediaCo, begins immediately and makes Blackpool a key part… Continue reading JCDecaux Secures Blackpool Street Furniture Deal
