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Columnists for The Media Leader share their predictions for the upcoming year, from surprise collaborations to the “black swans” on the horizon.

In brief: Amazon, Apple, and ESPN had been rumoured to have also been interested in the package.

In brief: TikTok’s parent company has fired four employees for “improperly accessing” two journalists’ user data while investigating leaks of company info.

A selection of reporters’ favourite features, interviews, and opinion pieces from the past year.

In brief: Netflix is partnering with Nike to stream Nike’s Training Club, a fitness program with over 30 hours of exercise sessions.

Brands that fail to shed their broadcast roots will never unlock the creative potential of CTV.

Agency execs and industry leaders discuss what medium had the best year in 2022.

Advertisers would be well-advised to treat the growing AVOD market as an opportunity akin to broadcast, not just digital.

But how do you actually identify areas for incremental gains in your performance media and act upon them?

Jamie Barnard, former Unilever in-house lawyer and CEO of privacy and data governance platform Compliant, joins Omar Oakes.