The latest figures from the Audit Bureau of Circulation’s (ABC) show a little improvement for consumer music magazines. Year on year the sector fell only 0.5%, an improvement from the 9.8% drop in the previous report. However, the main publishing companies yet again showed drops in circulation with Emap’s Sky the greatest casualty, falling 46.3%… Continue reading Dance Titles Keep Music Sector’s Head Above Water
Women’s weeklies took a dive in the ABC report for the period Jan – June 2000. The market appears to have slumped with the majority of titles seeing a drop in sales in a year on year comparison.Nothing much has changed with the leader board. Bauer’s Take A Break is down on last year’s figure… Continue reading Take A Break Retains Huge Lead In Women’s Weekly Market
Rumours of a demise in the men’s lifestyle sector have been exaggerated judging from the latest circulation figures released by ABC. Speculation was rife that sales had peaked following the spectacular upsurge in the mid-nineties. However, it would appear that millennium man is not quite ready to give up his glossies.FHM continues to account for… Continue reading Men’s Lifestyle Market Makes A Comeback
The latest figures from the Audit Bureau of Circulation’s (ABC) show a little improvement for consumer music magazines. Year on year the sector fell only 0.5%, an improvement from the 9.8% drop in the previous report. However, the main publishing companies yet again showed drops in circulation with Emap’s Sky the greatest casualty, falling 46.3%… Continue reading Dance Titles Keep Music Sector’s Head Above Water
The overall trend within the teenage magazine market was one of decline, with a 1.4% fall in sales across the sector, according to the latest ABC figures. DC Thompson’s Shout was the worst hit, with a 17.1% drop, closely followed by Emap’s J17 which tumbled 16.1%.However, there was good news for Smash Hits, Girl Talk… Continue reading Emap’s Hold On Teenage Market Slips
Online consumers do not trust internet-originated brands as much as online versions of established high-street brands when shopping on the internet. A new report by the Henley Centre for Siemens Communication and BT has also revealed that 50% of the most trusted sites in the UK are .co.uk sites.Sites such as whsmith.co.uk and www.marksandspencer.co.uk were… Continue reading E-Brands Must Work Harder Than High Street Brands To Gain Trust Online
Emap is planning to launch a teenage version of Elle magazine. Elle Girl will target sophisticated teenage girls who don’t feel catered for by existing titles.The teenage market has been gaining interest from publishers in recent weeks. Both Emap and Attic Futura announced plans to revamp their teen titles TV Hits and Bliss (see Launches… Continue reading Emap To Launch Younger Sister For Elle
BSkyB announced a five year web deal with football club West Ham yesterday (see BSkyB Signs Web Deal With West Ham). Shares in the broadcaster rose 2p, to end at £11.82.Switch Digital, the consortium which includes the Wireless Group and Capital Radio, has applied unopposed for the Central Scotland Digital multiplex licence (see Switch Digital… Continue reading Sharewatch
The government has relaxed a number of regulations surrounding outdoor advertising. The Department for the Environment, Transport and the Regions has announced changes to laws regarding the erection of advertisements in rural areas, which until now had been designated Areas of Special Control of Advertisements.Such control forbade advertisers from placing ads in the majority of… Continue reading Government Relaxes Rules Surrounding Outdoor Ads
Modern trends in family life have caused children to become more sophisticated in extracting pocket money from their parents, according to a new report by Datamonitor. The report also identifies a new sub-set within this age group – between the 3-9 year old category of ‘Children’ and the 14-17 year old category of ‘Teenagers’ is… Continue reading Feature: Survey Charts Rise Of ‘Tweenagers’ With Increased Spending Power
