Week on week analysis of the media sector shows stocks depressed by weakness on Wall Street, the prospect of military strikes against Iraq and downbeat economic news.Carlton and Granada were in focus last week following news of advanced merger talks that could lead to the creation of a single ITV (see Carlton And Granada Enter… Continue reading Sharewatch
Fox Kids is promoting its half-term programming and its new cartoon, Shin Chan, with a free A5 comic in The Sun and a TV advertising campaign.The promotion will see the comic inserted into 3 million copies of The Sun on Saturday 19th October. During the October half-term week the Fox Kids channel will be branded… Continue reading Fox Kids Teams Up With The Sun For Cartoon Promotion
Tonight will see MediaTel Group’s fourth annual Media Question Time take place at One Great George Street, Westminster, with a top media panel debating key industry issues under the chairmanship of BBC media correspondent Torin Douglas.The event is by invite only, but if you’ve missed out MediaTel NewsLine has just two pairs of tickets available… Continue reading Win Two Pairs Of Tickets For Tonight’s Media Question Time
RAJAR has announced that is has moved into the third phase of its audiometer testing programme.In September RAJAR launched a six-month test of the US manufactured Arbitron portable people meter. The test is monitoring the listening habits of 300 London households to 32 cross-platform radio services.RAJAR is hoping that the testing period will ascertain if… Continue reading RAJAR Enters Third Phase Of Audiometer Testing
Outdoor advertising is set to become more accountable with the launch of a new audience measurement system from Nielsen Outdoor.The newly formed unit of VNU Media Measurement & Information is to begin testing a metered measurement system that will provide outdoor advertisers with much needed information about the medium.The proposed service, which will be pilot… Continue reading Outdoor Advertising To Become More Accountable
GWR has agreed a deal with NTL Home to broadcast five of its digital radio stations over the NTL digital cable network.The deal will make Classic FM, Core, Planet Rock, The Storm and The Mix available to an extra 1.2 million potential listeners.Simon Ward, GWR’s new media and digital director, commented: “Given that our aim… Continue reading GWR To Broadcast Over NTL Digital Network
Future Publishing is rebranding its computer titles under the name Future Digital and is launching a new monthly title called Digital Camera Magazine.According to the publisher, the name change is intended to reflect the current technological shift, with the computer, consumer electronics and telecommunications industries forging closer links.John Weir, Future Digital’s publishing director, said: “Computing… Continue reading Future Rebrands Computer Titles And Details New Launch
Young people have ranked ethical concerns the least important factor when choosing a clothes brand, according to new research from the ROAR consortium.The research into the attitudes of 15 to 24 year-olds suggests that although young people are sensitive to the fact that some companies treat workers and the environment badly, they believe it is… Continue reading No Logo Fails To Capture Youth Market
Carlton and Granada have announced that they have entered into advanced merger talks that could lead to the creation of a single ITV.The news ends months of speculation about the future of ITV, which has been hard hit by the ongoing advertising downturn and the departure of chief executive, Stuart Prebble, earlier this year (see… Continue reading Carlton And Granada Enter Advanced Merger Talks
The news that Carlton and Granada, the UK’s two largest independent broadcasters, have entered advanced merger negotiations has received a mixed reception from advertisers, but concerns remain that a single ITV could prove anti-competitive.ITV companies have been hit hard by the advertising downturn and their audience share has slipped as a result of increased competition… Continue reading ITV Merger Must Clear Regulatory Hurdles
