UNITED24, the global aid initiative set up by Ukraine President Volodomyr Zelenskyy, has launched a nationwide out-of-home (OOH) campaign to raise awareness of the continued conflict.
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A joint study has revealed consumers are 62% more likely to search on mobile when out-of-home (OOH) campaigns use location messaging.
Brixton Finishing School, the DigiLearning Foundation and Lollipop Mentoring have created a campaign to make Cannes Lions more accessible and inclusive.
Simon Carr asks if Roblox and Fortnite are the new churches of the modern world.
The UK ad market will grow by 3.8% to a total of £36.1bn in 2022, according to the latest quarterly Advertising Association/Warc Expenditure Report.
Advertisers unwittingly spent £110m last year on misinformation sites, according to NewsGuard.
The US Justice Department and eight states filed an antitrust lawsuit against Google on Tuesday.
Out-of-home media owners, Ocean Outdoor and Branded Cities have launched a new “super premium” network in the UK and US as part of a long-term partnership.
The digital entertainment and media platform has appointed Nicola Web as UK sales director, alongside two new heads of sustainability for the supply and demand side.
In brief: Advertising software platform DoubleVerify has appointed four commercial hires to “spearhead growth” in EMEA.