More Advertising articles

Ad tech company Say It Now plans to introduce actionable smart speaker ads for TV later this month, and on out-of-home next year.

Digital media buyers need to ask difficult but crucial questions about what makes up the audience they’re paying for. If the tech providers can’t tell you openly, be prepared to walk away.

Route Research’s new OOH currency points the way for all other media to follow.

Students and parents still overlook media careers despite opportunities for progression.

Online fashion retailer ASOS has launched new retail media formats with ad tech company Criteo.

In brief: Domino’s has renewed its sponsorship of ITV’s streaming platform following the launch of ITVX in December in a two-year deal struck by Havas Media Group UK.

Ross Sergeant, the global head of media at brewer Asahi, has left to join National Lottery operator Allwyn in the same role within weeks of the company launching a review of its media agency account.

Our Future of Audio Europe event revealed a strong desire from audio professionals to improve measurement. But, as The Media Leader discovered, views on how to do this vary widely.

News UK has promoted Shelley Bishton from head of creative diversity to head of diversity, equity and inclusion.

Heather Petaccio will now be responsible for all aspects of the international ad tech and information company’s US operations.