More Advertising articles

Canada’s OOH marketing and measurement body chief Amanda Dorenberg discusses how tech will change outdoor advertising.

Zenith has downgraded its global advertising expenditure forecast from expected growth of 9.1% to the still-high 8.0%.

In addition to the funding boost, Joe Marchese, general build partner at Human Ventures, will join the board.

Vodafone has begun an international review of its media planning and buying agency requirements, The Media Leader can reveal.

Annette King, CEO of Publicis Groupe UK, has been chosen as the new chair of the Advertising Association.

How much worse does ad fraud need to get before it gets taken seriously?

Cinema is proving itself to be a strong medium of choice after the Covid closures and with tough economic times ahead.

Interview: ‘We are whatever we choose to be’, Tim Bleakley at a pivotal moment for an out-of-home sector in recovery.

Another acronym heralding a new age? Or does Fast TV hark back to simpler time in advertising?

Sir Martin Sorrell has insisted demand for digital ad services remains robust this year despite forecasts of an economic slowdown.