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37% of mobile users claim to have used an ad blocker in the last month – as desktop use rises 10% to 38%.
January 1986 kicked off a defining year for media – witnessing Murdoch’s newspaper triumphs, a German incursion into UK mags and a proto-Gogglebox. Here, renowned journalist Torin Douglas recounts a fascinating history.
Bob Wootton argues that asymmetry between agencies and their clients undermines trust and hinders the relationships – and it might need a radical response.
Sky says deal will benefit the broadcaster as an advertiser and investor and signals a growing trend for TV to work more closely with ad tech companies.
ISBA’s director of media and advertising, Bob Wootton, is to leave after 20 years of service, it has been announced.
The plan will see the business shave off more than £53 million from its current £268 million annualised cost base.
A new report on global M&A activity reveals WPP was also the most acquisitive group across 2015, with 38 deals over the year.
Following an email accusing him of not being cantankerous enough, Dominic Mills has upped his curmudgeon quotient as he takes a look at Davos, ‘pink’ premium brands, Apple and Maurice Levy.
A look at how our actions and decisions are influenced by behavioural science.
