The new agent, called “Audion AI” is the first AI solution designed to deliver outcome-driven audio advertising campaigns.
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On World Radio Day, the World Radio Alliance and egta has launched data which highlights the strength of the medium for reach, trust and emotional connection.
The News Broadcasting commercial director and the Octave MD join host Jack Benjamin to discuss audio’s transition to video, Octave’s new AI product, and why digital audio is undervalued in the current market.
Online listening has recorded a record share of of 29.8%, according to the latest Rajar figures.
Top commercial breakfast programme Heart Breakfast with Jamie and Amanda (Global) grew its weekly reach by 5% year-on-year and saw a 5% quarter-on-quarter increase from Q3 2025, according to the latest Rajar figures.
Commercial radio has retained its audience in Q4, according to the latest Rajar figures. This quarter also saw records in online listening and audiences tuning into commercial radio for longer.
The rebrand signals the media giant’s strategy to accelerate innovative and data-led OOH infrastructure in the UK and Europe.
AI-accelerated, people-powered are just two of the tactics required by audio brands looking to reach the final of this summer’s FIFA World Cup, says Octave’s MD.
To understand the disconnect between digital radio’s ROI and its adspend, J-ET’s Oliver Plume examines how the landscape has changed.
For Audio in Focus week, Bauer Media Advertising MD Simon Kilby discusses why the growing consensus on trusted environments may create ample opportunities for audio.
