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“Making Every Journey Matter for 25 Years” was created in collaboration with VCCP and Wavemaker UK, and will run throughout the year.

Initiative aims to provide safe spaces for leaders to freely discuss key challenges and changes.

VCCP Media sought to take advantage of last-minute Christmas shoppers via radio and OOH activations in London alongside national display and social activity.

A greater number of marketers cut spend in audio, video, OOH and publishing in Q4, according to the latest IPA Bellwether Report. 

The acquisition steps up competition with rival Global, which moved into OOH in 2018.

Commercial radio has been performing strongly, but it has hit back at two major BBC developments.

UK traditional ad revenue will grow more modestly, but overall market growth of 11.2% will put it behind just the US and France.

The BBC concluded its public interest process this week and the media regulator will now begin its own assessment.

At The Future of Media London, Bauer radio presenters Ken Bruce and Fleur East chatted about how technology has changed radio production and shared takeaways for leaders and career highlights.

A total of eight media owners presented their ideas to advertisers and agencies.