Kangaroo ads will be sold together with ads around the ITV and Channel 4 websites, according to recent presentations about the joint online venture.Several ad formats for the planned on-demand online service from BBC Worldwide, ITV and Channel 4 are thought to be under discussion at the moment.An agency contact said: “The commercial broadcasters’ websites… Continue reading Kangaroo ads to be sold with web inventory
More Audio Site articles
GMG Radio has signed a new deal that will see First Radio Sales take over Rock Radio’s national and regional airtime and sponsorship and promotions activity.First Radio Sales will represent Rock Radio, which broadcasts in Glasgow and Greater Manchester as well as on DAB digital radio in the North East of England and Edinburgh, from… Continue reading GMG agrees a Rock deal with First Radio Sales
At least five parties have entered the second round of bidding for Global Radio’s Midland stations.The first round of bids for the five Midlands stations ranged from around £30 million to £40 million, according to reports.A number of consortiums are thought to be interested in purchasing the stations, including one led by the former Chrysalis… Continue reading Five parties bid for Global’s Midlands stations
Kangaroo plans to deliver content to users based on viewing habits in order to enhance viewing experiences and prolong user sessions, according to ITV’s controller of business strategy, Fred Martenson.Speaking at the ASI Conference in Lisbon, Martenson said the way in which Kangaroo would provide links to content, for example, would include delivering a link… Continue reading asi Conference 2008: Kangaroo to deliver contextual content to users
Rupert Murdoch’s News Corporation has reported a 30% fall in profits for the three months to the end of September.The company, owner of properties including MySpace and the Fox TV network, and majority shareholder in BSkyB, has revised down full-fiscal year operating profit forecasts from 4% to 6% to potentially show a double-digit decline.It also… Continue reading News Corp reports fall in profits
Audience measurement was the focal point of discussions at the annual ASI European Radio Symposium event, taking place in Lisbon yesterday.Canada and Norway’s personal meter panel developments were explained, alongside the launch of a joint paper and online survey in the Netherlands.In Norway the result of using PPM as a trading currency has been phenomenal,… Continue reading ASI Conference 2008: Focus on audience measurement
Bauer has announced that it will be closing its national digital music station Mojo at the end of the month.The station, which was launched in 2003 as a spin-off from the music magazine, has an average of around 260,000 listeners per week according to the latest RAJAR release (see Year on Year Rise In Reach… Continue reading Bauer set to close digital music station Mojo
UK radio ad revenues were down about 13% year on year in October and November, according to a report.The Advanced Radio Revenue Indicator figures show that national radio ad revenue was down 16% year on year in October and predicts it will be down 17% in November, said a report in Media Week.Figures published by… Continue reading UK radio ad revenues down
Kiss Radio today unveiled its research in to brand loyalties and what brands young consumers consider to be cool, innovative and relevant.The results show that Apple reigns as the coolest brand for young people in Britain, while Google is rated as the brand loved the most by 15-34 year olds.Britain’s female population bucked the trend… Continue reading Kiss unveils new brand research findings
Ulster Television, the Belfast-based media group, is set to sell its Edinburgh radio station talk107.UTV said it wants to sell off the station to focus on its national station talkSPORT and its music radio services, according to reports.Scott Taunton, UTV Radio GB’s chief executive, said: “The sale of talk107 makes both strategic and commercial sense… Continue reading UTV Set To Sell Talk107 Radio Station