Today’s ABC release, for the July to December 2012 period, charts the continuing downward trend for the consumer magazine print market, with just a few exceptions.
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The Home Interest consumer magazine market is down -2.2% overall since the last year on year (YoY) period, July – December.
The Women’s Weekly sector, which is down -13% on last year, has seen almost no positive gains for the period.
Free title John Lewis Edition remains at the top of the Women’s Lifestyle sector, recording growth of 3.3% over the previous period and up 2.3% Year on Year (YoY).
Overall TV Listings magazines were down -4.5% year on year (YoY).
Free titles Shortlist, Sport< and Shortlist Mode took the top three spots in the July - December 2012 period ahead of paid-for-titles Men's Health, GQ and FHM that follow in fourth, fifth and sixth place.
The Domestic News and Affairs market has largely seen little change after it completely bucked the downward consumer magazine trend in the last period, ending the year with 8.9% overall growth.
An overview of performances by publisher, focusing on some of the triumphs and disappointments of the leading consumer magazine publishers over the July to December 2012 ABC period.
The daily newspaper market was up 2.1% January 2013. The Sun performed best, seeing a 5.8% increase on the previous month, bagging an extra 132,000 copies, followed by the Daily Mirror with growth of 2.3% (23,847 copies).
As 2012 came to a close, the UK’s total online audience saw its numbers dwindle slightly, down 244,000 users month on month.