WarnerMedia’s streaming platform HBO Max plans to triple its reach to 190 territories in five years.
Showing 1251-1260 of 8,363
More Digital articles
Amazon is taking a ‘leap of faith’ by letting Wavemaker use its ‘Crown Jewels’ – the first such deal has been made with a media agency.
Vodafone UK has more first-party than third-party cookie impressions for the first time
Bertozzi has been appointed president of EMEA for Whalar, reporting to CEO Rob Horler.
Claiming that the new emphasis on data-driven attribution is a deliberate privacy-forward action is a nice spin
Dentsu group has launched a global gaming solution, dentsu gaming, today which combines its 35-year heritage and expertise in gaming and scale and capabilities of its international network.
Digital advertising spend nearly doubled in the first half of 2021 compared to the previous year, according to IAB UK’s bi-annual report.
The Australian business, which is on a mission to change the way online media is traded, has closed a $2.2m post-seed funding round.
“We just don’t learn anything. There’s no arrow of progress in the advertising world,” warns the self-styled Ad Contrarian.
TikTok is launching four new advertising and ecommerce formats, reach and frequency ad-buying, and new viewability commitments at its first global advertising upfront today.