The7stars’ findings show how 67% of 18-34 year olds admitted to needing a ‘break’ from technology – a figure that increased to 71% within the younger age group of 18-24 year olds.
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In his new role, Adam Guilfoyle is responsible for leading all new business activity, including the pitch process and prospecting.
Oh the irony. The true value of attention as a KPI for advertising is underestimated because our industry doesn’t pay sufficient attention to its underlying potential, writes Sebastian Schindler.
It’s the question everyone in adland is asking.
Social media is causing mental health problems in children and young people – but given advertisers fund the platforms, should they take a stance? Michaela Jefferson investigates
This week John Reynolds interviews the AOP’s managing director, Richard Reeves, as well as the new executive director of Mail Metro Media, Dominic Williams.
As the latest ABC circulation figures are released for the consumer magazine market, Newsline presents its round-up of the results.
With inflated view counts leading to wasted ad impressions, and the potential for wannabe influencers to buy fake views to secure brand deals, advertisers on the platform may be missing out.
For anyone who forgot to grab a newspaper for their commute, Exterion Media and Transport for London (TfL) have announced a new partnership with Euronews to bring live news content to London Underground.
Oswin Grady joins from Time Inc. UK where he served as group managing director.
