Research The Media’s Richard Marks previews ‘Audio Time’, a new report from RAJAR looking at how the nation’s consumption of all forms of audio breaks down by type, device and location.
Showing 2811-2820 of 8,363
More Digital articles
What will it take for the ad industry to settle upon a common measurement language, asks Tead’s Caroline Hugonenc
YouTube might think it is “remaking TV”, but its strategy is missing a crucial component, writes Dominic Mills – plus: VW’s misleading ads cause more headaches for the car manufacturer.
New research from Videology and Gain Theory has analysed the impact of video in driving offline, in-store sales – revealing positive return on investment figures.
As the IPA publishes its latest Bellwether Report for Q1 2016, senior figures from around the industry react to the results.
Data insights are important, but which algorithm ever said a Gorilla should play the drums to sell chocolate, writes Simon Daglish
There’s no doubt about it, computers will eventually start making creative and strategic decisions, writes VisualDNA’s Jim Hodgkins.
Following the official launch of the i newspaper under new owner Johnston Press earlier this week, inews.co.uk has gone live.
Can media planning ever hope to return to the top table? Newsline reports on the latest industry debate – with views from ITV, 101, Enreach and Total Media.
The Daily Mail and General Trust has confirmed that it is in talks with private equity companies about putting in a bid for Yahoo, according to reports.