More Digital articles

New research from Videology and Gain Theory has analysed the impact of video in driving offline, in-store sales – revealing positive return on investment figures.

As the IPA publishes its latest Bellwether Report for Q1 2016, senior figures from around the industry react to the results.

Data insights are important, but which algorithm ever said a Gorilla should play the drums to sell chocolate, writes Simon Daglish

There’s no doubt about it, computers will eventually start making creative and strategic decisions, writes VisualDNA’s Jim Hodgkins.

Following the official launch of the i newspaper under new owner Johnston Press earlier this week, inews.co.uk has gone live.

Can media planning ever hope to return to the top table? Newsline reports on the latest industry debate – with views from ITV, 101, Enreach and Total Media.

The Daily Mail and General Trust has confirmed that it is in talks with private equity companies about putting in a bid for Yahoo, according to reports.

The relationship between agencies and start-ups is a messy world where pockets of good practice are outweighed by the bad, writes Dominic Mills.

Local World’s Steve Anglesey joins the publisher as group digital content director with immediate effect.

AOL’s Julie Forey will be responsible for driving awareness and understanding of the UK’s online measurement industry body.